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©  Ben Duffy Photography / via adidas
adidas: for the first time ever 60% of products will be made using sustainable materials in 2021

"For the first time in 2021, adidas will use more than 60% recycled polyester in its products. From 2024 onward, adidas is committed to using only recycled polyester. In partnership with the company's suppliers, adidas aims to achieve global climate neutrality by 2050 and in its entire supply…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Social Responsibility
• Article # 204303
• Published on 06/01/21 at 17:39
©  WTA
Tennis: 2021 WTA provisional calendar confirmed until 11/07/2021, the day after Wimbledon

The WTA has announced its provisional calendar for the 2021 season, from the Abu Dhabi (UAE) tournament (from 05/01) until 11/07/2021, the day after the final of the Wimbledon on 05/01/2021. This new version includes four WTA 1000 tournaments (Dubai Duty Free, Miami Open presented by Itaú, the…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums
• Article # 204341
• Published on 06/01/21 at 17:00
©  LFP
LFP: Trophée des Champions (PSG - O. Marseille) co-broadcast by Canal+ and Téléfoot on 13/01/2021

The 2020-21 Trophée des Champions (French Super Cup), between Paris Saint-Germain (Ligue 1 champions and winner of the 2019-20 Coupe de France) against Olympique de Marseille (Ligue 1 vice-champions) at the Stade Bollaert-Delelis in Lens (FRA) behind closed doors and exceptionally scheduled on…
Domain(s): Media
• Category(ies): Agencies, Clubs, Legal
• Article # 204327
• Published on 06/01/21 at 16:30
©  Werder Bremen
SV Werder Bremen: Green Legend replaces shirt sponsor Wiesenhof for "Veganuary" in 2021

PHW-Gruppe Lohmann & Co, a German company specialised in the food industry, has activated its partnership with SV Werder Bremen (Bundesliga) and is displaying its Green Legend brand (vegetable protein products) as main shirt sponsor for the six matches played by the club in January 2021, announced…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing, …
• Article # 204324
• Published on 06/01/21 at 15:49
©  Juventus FC
Football: 1,088 sponsorship/partnership agreements identified in 2020 (-5.4% vs 2019)

1,083 is the number of sponsorship agreements in football compiled by News Tank Football between 01/01 and 31/12/2020. These records, based on the official statements of clubs, leagues and advertisers, were mainly focused in the Top 5 European Leagues. The year 2020 opened with an agreement…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Essentials Sponsors & Partners
• Article # 204040
• Published on 06/01/21 at 15:00
©  RCSA
RC Strasbourg Alsace: Populous (architectural firm) appointed to renovate the Stade de la Meinau

The English architectural firm Populous has been appointed prime contractor for the Stade de la Meinau restructuring and renovation project, announced Marc Keller, president of RC Strasbourg Alsace (Ligue 1 Uber Eats), at a press conference held on 05/01/2021. "Architect of the mythical Wembley…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Authorities, …
• Article # 204306
• Published on 06/01/21 at 13:55
©  Eleven
Eleven Sports: Michael Sun appointed as managing director for Taiwan

Michael Sun has been appointed as Eleven Sports' managing director for Taiwan as the group secures new distribution in the country (see below), announced the British audiovisual group on 05/01/2021. Sun succeeds Simone Kang, who stepped down after four years as managing director for Taiwan in July…
Domain(s): Media
• Category(ies): Agencies, Legal, Marketing - Communication
• Article # 204279
• Published on 06/01/21 at 12:54
©  Discovery
Discovery: distribution agreement with Vodafone for Discovery+ platform in 12 European countries

The American audiovisual group Discovery has signed a distribution agreement for its OTT platform Discovery+, with the telecommunications operator Vodafone, in 12 European countries - United Kingdom (for mobile customers only), Germany, Italy, Spain, Romania, Portugal, Greece, Czech Republic…
Domain(s): Media
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 204257
• Published on 06/01/21 at 12:01
©  D.R.
e-Think Sport: programme for the 4 mornings of discussions, from Tuesday 26 to Friday 29/01/2021

e-Think Sport 2021, the fifth edition of the annual sports conference event usually held as a one day face-to-face endeavor in Paris (FRA) by News Tank, has been scheduled this year in a virtual format via a video-conference over four consecutive mornings, from Tuesday 26 to Friday 29/01/2021…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 204223
• Published on 06/01/21 at 11:19
DAZN: a turnover of $878m and net loss of $1.4bn in 2019 (press)

The OTT sports platform DAZN has posted a turnover of $878m (€715m) for 2019 (up 76% compared to 2018) and a net loss of $1.4bn (€1.14bn) in the same year, according to the website SportBusiness, on 04/01/2021. The British company's advertising revenues exceeded the $100m (€81m) mark for the…
Domain(s): Media
• Category(ies): Agencies, Finance, Marketing - Communication
• Article # 204238
• Published on 06/01/21 at 10:34