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©  DFB
Germany/DFB: Bitburger (beer) back as official sponsor of the men's and women's national teams

The German beer company Bitburger has become an official partner (2nd level) of the German men's and women's national teams as part of an agreement effective from 01/04/2025, announced the Deutscher Fussball Bund on 11/03/2025. This partnership also covers the men's U21 and women's U23…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 391175
• Published on 13/03/25 at 16:00
©  Stade Giuseppe-Meazza
AC Milan/Inter Milan: a joint proposal submitted to acquire Stadio Giuseppe Meazza & build a new stadium

AC Milan and FC Inter Milan (Serie A Enilive) jointly submitted a proposal to the Milan City Council (Lombardy, ITA) for the acquisition of the Stadio Giuseppe Meazza (in the San Siro district of Milan) and its surrounding areas, announced the two clubs on 11/03/2025. "The document also…
Domain(s): Clubs
• Category(ies): Essentials Clubs, Clubs, Local authorities, …
• Article # 391166
• Published on 13/03/25 at 15:00
©  CAF
Africa: CAF in search of a marketing agency to commercialize its national team competitions

The Confederation of African Football has launched a call for tenders "for a global marketing agency that will commercialise the media, broadcast and sponsorship rights for CAF’s national teams competitions including its flagship events," announced the African body on 10/03/2025. These events…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, International authorities, International development, …
• Article # 391129
• Published on 13/03/25 at 14:00
©  DFL
DFL: adidas to succeed Derbystar as official ball supplier (2026-2030)

adidas will succeed Derbystar as official ball supplier for the Bundesliga, 2.Bundesliga, Franz Beckenbauer Supercup and relegation/accession play-off games for four seasons, from 2026-27 until the end of 2029-30, the Deutsche Fußball Liga announced on 13/03/2025. The German equipment…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, International authorities, Professional leagues, …
• Article # 391143
• Published on 13/03/25 at 13:00
©  West Ham United FC
UEFA: 15% of top flight clubs have betting operators as main shirt sponsors in 2024-25

15% of clubs in Europe's top leagues have a sports betting operator as their main shirt sponsor in 2024-25, according to UEFA in its annual report "The European Club Finance and Investment Landscape" published on 07/03/2025. This figure is down 8 points on 2023-24 (23%). Within this sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, International authorities, …
• Article # 391120
• Published on 13/03/25 at 12:00
©  UEFA Champions League / X
2024-25 Champions League: 1.88 million viewers for Atlético de Madrid - Real Madrid on Movistar

Club Atlético de Madrid (LALIGA EA Sports) - Real Madrid CF (LALIGA EA Sports), the second leg of their Round of 16 match in the 2024-25 Champions League (1-0, 2-2 on aggregate, 2-4 on penalties), drew an average of 1.88 million viewers during regular time and 2.03 million during extra time on the…
Domain(s): Media
• Category(ies): Essentials Media, Media, Rights Acquisitions, …
• Article # 391122
• Published on 13/03/25 at 11:00
©  CAF
CAF: partnership with the Club Association "to strengthen African club football"

• Protection and development of a large and healthy professional football sector, • investment and promotion of the training of young talent in a long-term interest, • ensuring players benefit from suitable education pathways throughout their sporting careers, • promotion of fair play, …
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, International authorities, Governance, …
• Article # 391108
• Published on 13/03/25 at 10:00
©  Paris SG
2024-25 Ligue 1 McDonald's: "tripled audiences" on CMG (CCTV) channels in China at mid-season

"Midway through the season, audiences of Ligue 1 McDonald’s matches on China Media Group (China's leading state-owned media group and parent company of China's state broadcaster CCTV) have tripled compared to 2023-24," announced the Ligue de Football Professionnel on 12/03/2025. The matches…
Domain(s): Media
• Category(ies): Clubs, Professional leagues, Media, …
• Article # 391041
• Published on 13/03/25 at 09:00
©  D.R.
IOC: Allianz (insurance) extends its contract as worldwide partner until the Brisbane 2032 Games

Allianz, a German insurance company, has extended its global partnership with the International Olympic Committee for an additional Olympic cycle (four years), running until 2032, the IOC announced on 12/03/2025. "As the Worldwide Insurance Partner, Allianz will support the Olympic and…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, International authorities, Sponsors - Partners, …
• Article # 391037
• Published on 12/03/25 at 18:30
©  CAF
CAF: Patrice Motsepe (RSA) re-elected president; Samuel Eto'o (CAM) joins the executive committee

Patrice Motsepe (RSA), born on 28/01/1962, was re-elected by acclamation as president of the Confederation of African Football for a second four-year term (2025-2029), at CAF's 14th Extraordinary General Assembly, in the presence of FIFA president Gianni Infantino, in Cairo (EGY) on…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, International authorities, Governance, …
• Article # 391075
• Published on 12/03/25 at 18:00