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©  News Tank
Weekly News Extra (14-18/02/2022)

• Real Madrid CF (LaLiga Santander) has become the first sports club in the world to reach the milestone of 40 million followers on Twitter. • Molineux Stadium (31,700 capacity) home of Wolverhampton Wanderers FC (Premier League) will host England's next two UEFA Nations League home games (versus…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Clubs, Sponsors - Partners, …
• Article # 242797
• Published on 18/02/22 at 18:00

©  Crystal Palace FC
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 242827
• Published on 18/02/22 at 16:40

©  Mizuno
Serie A TIM: Mizuno to succeed Macron as equipment supplier of SS Lazio from 2022-23

Mizuno will become the new official equipment supplier of all SS Lazio (Serie A TIM) teams from the 2022-23 season, announced the Roman club on 18/02/2022. The Japanese brand succeeds Macron, SS Lazio's Italian equipment supplier between 2012-13 and 2021-22, for an average of €2.5m per year…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 242796
• Published on 18/02/22 at 15:30

©  AT&T
NBA: AT&T to use the latest technology to enhance the 2022 All-Star Game

The American telecommunications group AT&T has activated its partnership with the National Basketball Association for the 2022 All-Star Game and is offering 5G enabled augmented reality (AR) metaverse experiences, according to the group based in Dallas (Texas, USA) on 16/02/2022. The All-Star…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Media
• Article # 242777
• Published on 18/02/22 at 14:40

©  LFP
esports: PlayStation France (Sony), partner of the LFP's eLigue 1 for the 2022 season

PlayStation France, the video game console brand of the Japanese group Sony Interactive Entertainment (Sony Corporation group), has become an official partner for the 2022 season of the eLigue 1, the "100% professional" esports competition organised by the LFP, announced the French Football League…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, esport - gaming
• Article # 242692
• Published on 17/02/22 at 17:00

©  SoFi Stadium
NFL: $170m in media value generated for sponsors of the Super Bowl (played on 13/02/2022)

NFL sponsors generated $170m (€149.7m) in media value during the Super Bowl 2022 at the SoFi Stadium in Inglewood, California on 13/02/2022, according to a study by Elevate Sports Ventures (consulting) and Hive (AI, cloud) published on 14/02/2022. "Excluding commercials as well as the official…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Media
• Article # 242684
• Published on 17/02/22 at 16:20

©  Oracle Red Bull Racing
Formula 1: Bybit (crypto), main partner of Oracle Red Bull Racing for $150m 2022-2024

Singapore-based crypto-asset operator Bybit has become the main partner of Oracle Red Bull Racing from 2022 in the "largest per annum cryptocurrency sports agreement to date," announced the Formula 1 team on 16/02/2022. Bybit's logo will appear on the "RB18", Red Bull Racing's single-seater in…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 242627
• Published on 17/02/22 at 11:00

©  Oppo
Exclusive Oppo (smartphones, CHN): "Our goal is to become the favourite brand of the French" (Julian Clobus)

"Sports sponsorship is a strategic pillar for Oppo. Tennis was our entry point into sports (in 2019) and remains our main focus. Our goal is to become the favourite brand of the French, and tennis remains among their favourite sports. By choosing to associate our image with Roland-Garros…

Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Authorities, …
• Article # 242556
• Published on 17/02/22 at 10:20

©  FFF
Covid-19/France: sale and consumption of food and drinks authorised in stadiums from 16/02/2022

The consumption and sale of food and drink in sports venues, cinemas and on public transport in France, has once again been authorised as of Wednesday 16/02/2022 - just two weeks after the suppression of the capacity limits on 02/02/2022 - in accordance with the schedule for the lightening of…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Clubs, Authorities, Game - pitch, …
• Article # 242583
• Published on 16/02/22 at 17:55

©  FIFA
Qatar 2022: Claro (telecoms, MEX), regional supporter of the World Cup for South America

Claro, a Mexican telecommunications operator belonging to the América Móvil group, has become a "regional supporter" of the 2022 World Cup in Qatar for the South American market, announced FIFA on 15/02/2022. The competition will be held in eight stadiums in the Persian Gulf emirate from 21/11 to…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 242520
• Published on 16/02/22 at 14:40

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