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©  D.R.
Weekly News Extra (25-29/03/2024)

• The Euro 2024 Trophy Tour kicked off on 22/03/2024 in Stuttgart (GER), where fans and media attended the launch of a hot-air balloon made to look like the UEFA Euro trophy. • Sporting Clube Portugal (Liga Portugal Betclic) has launched a €50m bond issue maturing in 2027 with an annual interest…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 320210
• Published on 29/03/24 at 17:25
©  Borussia Mönchengladbach
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 320145
• Published on 29/03/24 at 13:00
©  Juventus FC
Juventus FC: Allianz (insurance) becomes title sponsor of the women's & youth team's training centre

German insurance company Allianz has extended its partnership with Juventus FC (Serie A TIM) to include the naming rights to the training centre for the women's (Serie A Femminile eBay) and youth teams, which will be known as the "Allianz Training Center", announced the club on…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Sponsors - Partners, …
• Article # 320137
• Published on 29/03/24 at 11:30
©  Club Atletico Osasuna
CA Osasuna: Celer (lighting) extends as sleeve sponsor for two seasons (2024-2026)

Celer, a Spanish lighting manufacturer, has extended its contract as major partner and sleeve sponsor of Club Atletico Osasuna (LALIGA EA Sports) for a further two seasons (2024-2026), announced the club on 26/03/2024. The two parties have been linked since the start of the 2023-24 season. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 319915
• Published on 28/03/24 at 09:20
©  UEFA
UEFA: AliExpress (CHN) "e-commerce platform partner" & 14th global sponsor of Euro 2024

AliExpress, an e-commerce platform belonging to the Chinese Alibaba Group, has become a global sponsor (first level) of Euro 2024, to be held in Germany from 14/06 to 14/07/2024, announced UEFA on 27/03/2024. The agreement was negotiated by the Swiss agency CAA Eleven. As part of the agreement…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Sponsors - Partners
• Article # 319859
• Published on 27/03/24 at 17:20
©  FFF
FFF/Volkswagen: a system for visually impaired supporters during French national team matches

The Fédération Française de Football (FFF) and its major partner Volkswagen are rolling out a system to enable 14 visually impaired supporters to attend matches involving the French national teams (men's and women's) in 2024, announced the body on 23/03/2024. The system was inaugurated during the…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Social Responsibility, …
• Article # 319832
• Published on 27/03/24 at 16:25
©  FFF
FFF: equipment supplier call for tenders for the 2026-2034 cycle (8 seasons) open until 15/04/2024

"In accordance with the deliberations of today's executive committee, the Fédération Française de Football is organising a consultation aimed at putting professional football-related sports equipment companies out to tender in order to select the equipment supplier that, for the 2026-27 to 2033-34…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Authorities, …
• Article # 319425
• Published on 25/03/24 at 09:20
©  D.R.
Weekly News Extra (18-22/03/2024)

• The headquarters of the Spanish Football Federation (RFEF) and the home of Luis Rubiales, its former president, have been searched in a case of alleged corruption, according to Spanish media reports on 21/03/2024. The investigation concerns the contract signed between the RFEF and Saudi Arabia…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 319376
• Published on 22/03/24 at 16:35
©  Lega Serie A
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 319297
• Published on 22/03/24 at 14:30
©  EA Sports FC
Video games: EA Sports FC 24 remains best-selling in France in 2023 despite name change (from FIFA)

With 1.48 million copies sold in 2023, EA Sports FC 24 from Electronic Arts remains the best-selling video game for the 10th year running, according to SELL (French Union of Leisure Software Publishers), which reported on the French video game industry in 2023 in "L'Essentiel du jeu vidéo…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, esport - gaming
• Article # 319318
• Published on 22/03/24 at 13:40