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©  On Location
2026 World Cup / On Location: over 500,000 hospitality packages sold and record sales generated

The 2026 World Cup hospitality programme, "already the world’s largest-ever hospitality effort," has already generated sales of over 500,000 packages and "more hospitality revenue than any previous World Cup or global event," On Location, the official hospitality provider for the tournament…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): International authorities, Sponsors - Partners, Ticketing, …
• Article # 442941
• Published on 01/06/26 at 18:00
©  D.R.
Ligue 1 McDonald’s: adidas replaces Puma as RC Lens equipment supplier for five seasons (2026-2031)

adidas will once again become the official equipment supplier of RC Lens (Ligue 1 McDonald’s) for five seasons (2026-2031), the club announced on 01 June 2026. The partnership, which covers all RC Lens teams, was negotiated by Sportfive, the club’s marketing agency. The German brand becomes the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Sponsors - Partners, …
• Article # 442878
• Published on 01/06/26 at 15:00