Filter by domain
Filter by year
©  LaLiga
LALIGA: opening of the league's first official online store in collaboration with Fanatics

LALIGA, in collaboration with Fanatics, an American manufacturer and distributor of licensed sports products, is opening its first online shop for the sale of officially licensed shirts, training wear and accessories "from most of the LALIGA EA Sports and LALIGA Hypermotion clubs," announced the…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Merchandising - Licensing
• Article # 297550
• Published on 17/08/23 at 10:40
©  IBM
Tennis: IBM deploys AI-generated audio commentary on US Open app & website

IBM has activated its partnership with the USTA organiser of the US Open Grand Slam tournament and is deploying an artificial intelligence (AI) solution within the US Open application and website to provide audio commentary, announced the American software, hardware and IT services company on…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication
• Article # 297544
• Published on 17/08/23 at 10:00
©  L'ESTAC
Ligue 2 BKT: LCR (real estate), main shirt sponsor of ESTAC's home shirt for 2023-24

LCR (Les Constructeurs Réunis), a French property developer, has extended its partnership with ESTAC (Ligue 2 BKT) to become the main shirt sponsor of the club's home shirt for the 2023-24 season, announced Espérance Sportive Troyes Aube Champagne on 12/08/2023. LCR previously displayed its…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 297518
• Published on 16/08/23 at 16:25
©  USTA
Tennis: Tiffany & Co (LVMH, jewellery) & Mount Sinai (hospital network) extend as US Open partners

Tiffany & Co, an American jewellery company belonging to the French group LVMH Moët Hennessy Louis Vuitton, is to continue as official partner of the US Open trophies from the 2023 edition and for several years to come, announced United States Tennis Association (USTA) organisers of the t on…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 297511
• Published on 16/08/23 at 16:00
©  Olympique de Marseille
Olympique de Marseille: Ivory Coast Ministry of Tourism brand becomes a shorts sponsor from 2023-24

The Ivory Coast Ministry of Tourism has become a premium partner (2nd level) of Olympique de Marseille (Ligue 1 Uber Eats) for three seasons (2023-2026), announced OM on 11/08/2023. As part of this partnership, "Sublime Côte d'Ivoire", the label of the African country's tourism development…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 297466
• Published on 14/08/23 at 14:30
©  ASM
AS Monaco FC: Teddy Smith (clothing) & Royal Caribbean (cruises), shirt sponsors in 2023-24

Teddy Smith, a French clothing brand owned by the Philippe Bouloux group, has become a premium partner and back shorts sponsor of AS Monaco FC (Ligue 1 Uber Eats) for three seasons (2023-2026), announced the Monaco club on 12/08/2023. This sponsorship space was not occupied by any brand in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 297450
• Published on 14/08/23 at 10:40
©  News Tank
Weekly News Extra (07-11/08/2023)

• Two years after opening its women's youth section, Stade Rennais FC (Ligue 1 Uber Eats) is to launch a senior team in 2023-24, according to Olivier Cloarec, president of the club on 08/09/2023. • LaLiga and the Iraq Football Association have begun working together on a three-year project…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Clubs, Sponsors - Partners, …
• Article # 297427
• Published on 11/08/23 at 17:15
©  Club Atlético de Madrid
Sponsorship: major changes among the 20 LALIGA EA Sports clubs for the 2023-24 season

With four clubs under contract (20%), adidas is the most represented of the eight brands supplying the 20 clubs participating in the 2023-24 LALIGA EA Sports season (versus 10 suppliers in 2022-23). The German brand, which was previously the most represented last season, is ahead of Castore, Nike…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 297416
• Published on 11/08/23 at 15:45
©  Arnaud Duret / FC Nantes
Ligue 1 Uber Eats: LNA Santé extends as a sleeve sponsor of FC Nantes for 3 seasons (2023-2026)

LNA Santé, a brand of the French healthcare facilities group Noble Age Groupe, has extended as a partner and sleeve sponsor of FC Nantes (Ligue 1 Uber Eats) for an additional three seasons (2023-2026), announced the club on 09/08/2023. LNA Santé will continue to benefit from the status of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 297405
• Published on 11/08/23 at 15:10
©  Liverpool FC
Sponsorship: major changes among the 20 Premier League clubs for the 2023-24 season

With five clubs under contract (25%), Umbro is the most represented of the eight brands supplying the 20 clubs participating in the 2023-24 Premier League (compared with seven brands in 2022-23). The English brand, which equipped just three clubs last season, is ahead of adidas and Nike, with four…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 297396
• Published on 11/08/23 at 14:50