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©  FC Augsburg 1907
Bundesliga: eToro (trading, ISR), official partner of FC Augsburg for two seasons (2023-2025)

eToro, a digital trading platform founded in Tel Aviv (ISR), has become an official partner of FC Augsburg 1907 (Bundesliga) for two seasons (2023-2025), announced the club on 02/08/2023. The agreement was negotiated by the marketing agency Sportfive. eToro was previously involved with the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 296950
• Published on 04/08/23 at 08:40
©  VfB Stuttgart
VfB Stuttgart: Winamax (main shirt sponsor) & Hep Global (sleeve sponsor) for 2023-2026

Winamax, a French sports betting operator, has become the main shirt sponsor of VfB Stuttgart (Bundesliga) for three seasons (2023-2026), announced the club on 03/08/2023. On the same day, the club announced the arrival of a new sleeve sponsor: German solar energy producer Hep Global, committed…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 296939
• Published on 03/08/23 at 16:00
©  Merck Stadion am Böllenfalltor Homepage
Bundesliga: Merck (pharmaceuticals) extends as title sponsor of SV Darmstadt 98's stadium until 2028

Merck, a German chemical and pharmaceutical company headquartered in Darmstadt (GER), has extended as the title sponsor of SV Darmstadt 98's (Bundesliga) stadium, the "Merck-Stadion am Böllenfalltor" (17,000 capacity), for an additional five seasons (2023-2028), announced the club promoted to the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 296932
• Published on 03/08/23 at 15:20
©  Valencia CF
LALIGA EA Sports: Divina Seguros (insurance), sleeve sponsor of Valencia CF (2023-2025)

Divina Seguros, a Spanish insurance company, has become an official partner and sleeve sponsor of Valencia CF (LALIGA EA Sports) for two seasons (2023-2025), announced the club on 03/08/2023. The agreement covers the club's men's and youth teams. The Valencia-based company takes over from…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 296892
• Published on 03/08/23 at 11:30
©  D.R.
Think Sport 2023: female leaders & decision makers at the Maison du Handball in Créteil, 03/10/2023

In exactly two months, the seventh edition of Think Sport, an annual event organised by News Tank since 2017, will take place (in French) at the Maison du Handball in Créteil (south east of Paris, FRA), on Tuesday 03/10/2023. After the 2022 edition, hosted at the Fédération Française de…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 296852
• Published on 03/08/23 at 08:40
©  Arsenal FC
Arsenal FC: Emirates (airline) extends as main shirt sponsor until 2027-28

Emirates, an Emirati airline, has extended its contract as main shirt sponsor of Arsenal FC (Premier League) for a further four seasons (2024-2028), announced the club on 02/08/2023. The agreement, which began in 2006-07 and now covers a total of 22 seasons, is the longest main shirt sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Essentials Sponsors & Partners
• Article # 296791
• Published on 02/08/23 at 11:30
©  Everton FC
Premier League: Kick (streaming platform, AUS), sleeve sponsor of Everton FC from the 2023-24 season

Kick, an Australian streaming platform, has become a sleeve sponsor of Everton FC (Premier League) from the 2023-24 season, announced the club on 01/08/2023. The agreement covers all the club's teams (men's, women's and youth). Kick succeeds the British e-commerce platform Boxt, the club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 296714
• Published on 01/08/23 at 14:35
©  AS Monaco FC
AS Monaco FC: Bang & Olufsen (audio), back shirt sponsor from the 2023-24 season

Bang & Olufsen, a Danish manufacturer of audiovisual equipment, has become the back shirt sponsor of AS Monaco FC (Ligue 1 Uber Eats) from the 2023-24 season, announced the club on 01/08/2023. The Danish brand has the status of premium partner, the second level in the Monegasque club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 296699
• Published on 01/08/23 at 13:40
©  Manchester United FC
Manchester United FC: adidas extends for 10 years (2025-2035) for £900m (€1.04bn/+20% vs 2015-2025)

adidas has extended as the official equipment supplier of Manchester United FC (Premier League) for an additional 10 seasons (2025-2035) as part of a contract that provides for "a minimum cash guarantee of £900m (€1.048bn, subject to certain adjustments," announced the club on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Essentials Sponsors & Partners
• Article # 296608
• Published on 31/07/23 at 15:20
©  PSG
Paris Saint-Germain: limited edition shirts in collaboration with The Weeknd (XO Records)

Paris Saint-Germain (Ligue 1 Uber Eats) has launched a limited edition shirt in collaboration with XO Records, a record label owned by the singer The Weeknd, who played two sold-out nights at the Stade de France in Saint-Denis (Paris, FRA) on 29 and 30/07/2023, announced the club on 28/07/2023…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 296576
• Published on 31/07/23 at 11:30