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©  Infront
Infront: André Fläckel (ex-Lagardère Sports) appointed head of gaming and eSports from 01/04/2020

André Fläckel has been appointed head of gaming and eSports at Infront, announced the Swiss marketing agency on 30/03/2020. The former co-found of the eSports department at Lagardère Sports & Entertainment, took up his post on 01/04/2020. "Fläckel, will report to Christian Müller, Infront's senior…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication, esport - gaming
• Article # 179744
• Published on 03/04/20 at 11:30

©  Ineos
Covid-19: Ineos, owner of OGC Nice (Ligue 1 Conforama), to build a hand santizer factory in France

Ineos, owner of OGC Nice (Ligue 1 Conforama), is to build a new hand sanitizer factory in Lavéra (FRA) in "10 days" in order to "manufacture 1 million bottles per month," announced the company that specialises in the chemical sector on 31/03/2020. This initiative follows on the plants that have…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 179566
• Published on 02/04/20 at 09:40

©  D.R.
Serie A TIM: ROinvesting (forex) and Skrill (payment solutions), partners of AC Milan from 2019-20

ROinvesting, a Cyprus-based forex trading and cryptocurrency platform belonging to the Royal Forex group, has become a partner of AC Milan (Serie A TIM) from the 2019-20 season, announced the brand on 31/03/2020. ROinvesting has the status of official partner, the third level in the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance
• Article # 179571
• Published on 01/04/20 at 17:40

©  ATP/IMG Arena
Covid-19/Tennis: IMG Arena launches a virtual tournament to help betting partners "fill the void"

IMG Arena has launched, in partnership with ATP Media, a branch of the Association of Tennis Professionals (ATP) dedicated to the production and distribution of the ATP Tour, "an official virtual tennis product featuring logos from the ATP Masters 1000 series along with official tournament names…

Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Authorities, Marketing - Communication, …
• Article # 179530
• Published on 01/04/20 at 17:00

©  D.R.
Eintracht Frankfurt: Deutsche Bank to succeed Commerzbank as stadium naming partner (2020-2027)

Deutsche Bank, a German bank, has extended its partnership with Eintracht Frankfurt (Bundesliga) and obtained the naming rights to its stadium, which will be named the "Deutsche Bank Park" from 2020-21 for a duration of seven seasons (2020-2027), announced the club on 01/04/2020. The agreement…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Essentials Sponsors & Partners
• Article # 179473
• Published on 01/04/20 at 16:10

©  D.R.
Deal tracker: naming rights partnerships for football competitions (leagues and cups)

Please find in the infographic below the main naming rights partnerships for football competitions concluded by federations, leagues and regulatory bodies in Europe and worldwide, collected by News Tank Football, since 07/01/2019. The infographic also allows for filtering by league, country…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Betting
• Article # 179389
• Published on 31/03/20 at 16:40

©  D.R.
Covid-19: logos, Twitter challenges, nanotechnology... equipment manufacturers are taking action

"The Kappa 'Omini' logo represents our heritage, our strong community values and team spirit that keeps us together. During this difficult time we want to raise awareness of the importance of social distancing," said the Italian equipment manufacturer Kappa on 26/03/2020, which has altered its…

Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication
• Article # 179353
• Published on 31/03/20 at 15:45

©  HSE
Covid-19: "Offering content and experiences that can overcome boredom" (S. Guerry, Havas Sports)

"In the monitoring of the social networks that we run, we see that after the fears linked to the health risk (Covid-19), the fear of boredom is growing. We will now be able to start offering content and experiences that can help to overcome this boredom: remembering good times and sharing the…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 179075
• Published on 31/03/20 at 13:30

©  D.R.
Covid-19: Visa (payments) extends athlete partnerships by 1 year after postponement of the Olympics

Visa, a US-based payment solutions and financial services group, has extended its athlete partnerships for another year, until 2021, following the one-year postponement of the Tokyo 2020 Summer Olympic Games, according to the US news agency The Associated Press on 29/03/2020. The next Tokyo…

Domain(s): Sponsors & Partners
• Category(ies): Finance, Marketing - Communication
• Article # 179305
• Published on 31/03/20 at 12:20

©  The Ironman Group
Wanda Sports: sale of The Ironman Group to the family-owned holding company Advance for €665m

Wanda Sports Group has signed "a definitive stock purchase agreement" with the family-owned holding company Advance, to sell The Ironman Group as part of a transaction that values the company, which specialises in events for the general public such as triathlons, running and mountain biking, at…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 179284
• Published on 31/03/20 at 10:55

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