Sponsors & Partners: archives (page 924/935)

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England: Sky Bet becomes the new title sponsor of The Football League until 2018

British online betting company Sky Bet has become The Football League's (English 2nd, 3rd and 4th divisions - 72 clubs) new title sponsor under a five-year agreement, the BSkyB subsidiary announced on the 18/07/2013. The deal is estimated at £260m (€300), or £52m (€60m) per season. From 2013/14…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Ticketing, Digital, …
• Article # 8059
• Published on
©  D.R.

Liverpool extend their shirt sponsorship with Standard Chartered Bank until 2016

Liverpool FC (7th in the Premier League in 2012/13) have extended their shirt sponsorship agreement with British Standard Chartered bank, until the end of the 2015/16 season, the club announced on the 19/07/2013. The bank has been the English club's shirt sponsor and official partner since July…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 8080
• Published on
©  D.R.

Emma Williams named marketing manager of the sponsoring agency Kempster

Emma Williams has been appointed marketing manager at the sponsoring agency Kempster, the London-based company announced on the 17/07/2013. She will officially take up her post in August 2013. Her missions have not been detailed. "Emma worked for some pretty impressive brands like Thomas Cook…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 8068
• Published on
©  PSG

PSG and Nike treasure hunt in Paris on the 18/07/2013

Paris Saint-Germain and their American kit supplier Nike are organising a treasure hunt in Paris, on the 18/07/2013, before the club's pre-season tour in Sweden from the 22 to the 27/07/2013. Five miniature replicas of the Eiffel Tower have been hidden in different locations in Paris. Clues have…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Sporting Goods & Brands, …
• Article # 8018
• Published on

England: The Football League signs partnership with Papa John's pizza

The English Football League has announced that Papa John's is to become the league's official pizza partner for the 2013/14 season, on the 15/07/2013. The deal allows Papa John's the exclusive rights to The Football League's branding and its digital assets, including online banners, dedicated…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication
• Article # 7923
• Published on

Marketing: Louise Johnson appointed deputy-managing director of Fuse Sport & Entertainment agency

Louise Johnson has been appointed deputy managing-director of marketing agency Fuse Sport & Entertainment (Omnicom Group), for the EMEA (Europe, Middle East and Africa) region, the company announced on the 12/07/2013. She replaces David Pinnington, who had held the position since July 2010. Louise…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 7929
• Published on

Volkswagen to agree three-season shirt sponsorship with 1860 Munich

German car manufacturer Volkswagen has been named as 1860 Munich's (6th in the 2.Bundesliga, the German second division in 2012/13) shirt sponsor, the club announced on the 15/07/2013. This three-year contract runs until the end of the 2015/16 season. Volkswagen will be 1860 Munich's sole shirt…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 7934
• Published on
©  Impact

MLS: Marco Di Vaio selected thanks to goals scored by fans on FIFA 13

On the 11/07/2013, Italian striker Marco Di Vaio (MLS Montreal Impact, CAN), was voted by FIFA 13 players, to participate in a match between players from the MLS and Italian team AS Roma. The match was organised by the video game developer Electronic Arts.The "AT&T MLS All-Star Challenge", held…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 7888
• Published on