Archives August, 2021 (page 5/25)

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Borussia Dortmund: a tram bearing the images of club legends put into circulation in the city

A tram in the colours of Borussia Dortmund (Bundesliga) and painted with images of the club's legends is now running in the city of Dortmund (GER) in cooperation with DSW21, the city's public transport network, announced the club on 25/08/2021. The public service group 21, of which DSW21 is a…

Domain(s): Clubs
• Category(ies): Activation, Marketing - Communication, Social Responsibility
• Article # 226597
• Published on 26/08/21 at 14:40

2021-22 Serie A TIM: attendance for Matchday 1 (11,268 spectators on average per game)

Matchday 1 of the 2021-22 Serie A TIM season drew an average of 11,268 spectators per game, from Saturday 21 to Monday 23/08/2021. The average fill rate was just 28.7%. These unusually low numbers for the Italian championship can be explained by the restrictions in force in all Italian stadiums…

Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums, …
• Article # 226587
• Published on 26/08/21 at 14:00

UEFA: "2021 President's Award" awarded to the medical team and Kjær who saved Eriksen at Euro 2020

"The medical team (see full list below) that saved the life of Denmark player Christian Eriksen at UEFA Euro 2020, and Danish national team captain Simon Kjær, are the recipients of the 2021 UEFA President's Award," announced the European body on 24/08/2021. Christian Eriksen, born on…

Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Social Responsibility
• Article # 226601
• Published on 26/08/21 at 12:30

Nice-Marseille: LFP places case under investigation; Nice-Bordeaux behind closed doors on 28/08/2021

• The OGC Nice - FC Girondins de Bordeaux game behind closed doors at the Allianz Riviera (Matchday 4 of the 2021-22 Ligue 1 Uber Eats season) on Saturday 28/08/2021 at 17:00 CET. • A suspension from the bench, the referees' dressing room and from all official functions for Pablo Fernandez, a…

Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Game - pitch, Legal, …
• Article # 226568
• Published on 26/08/21 at 11:40

Release of internationals: "I have written to Prime Minister Boris Johnson" (G. Infantino, FIFA)

"I have written to (British) Prime Minister Boris Johnson and appealed for the necessary support, in particular, so players are not deprived of the opportunity of representing their countries in qualifying matches for the FIFA World Cup, which is one of the ultimate honours for a professional…

Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Game - pitch, …
• Article # 226588
• Published on 26/08/21 at 11:00

Social media: Formula 1, second fastest growing sport in terms of audience in 2020 (+36%)

"Formula 1 is currently the second fastest growing sport on social media with a year-on-year growth of 36%," announced Formula One Group, which published the results of a market study, conducted by the British company The Insights Family, aimed at "understanding what the 'fan of the future' looks…

Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Marketing - Communication, Social Networks, …
• Article # 226567
• Published on 26/08/21 at 10:20

Spain: Reims - PSG (Messi's 1^st Ligue 1 match) to be broadcast on leading free-TV channel Telecinco

Stade de Reims - Paris Saint-Germain, Matchday 4 of the 2021-22 Ligue 1 Uber Eats season, and the first match in which the Argentine Lionel Messi is expected to play in the French league, will be broadcast on the free and private Spanish TV channel Telecinco (Mediaset España Group) on Sunday…

Domain(s): Media
• Category(ies): Rights Acquisitions, Media, Essentials Media
• Article # 226533
• Published on 26/08/21 at 09:40

Italy: Serie A YouTube channel passes the 7 million subscribers mark

The official Serie A YouTube account now has over 7 million subscribers, "confirming its status as the most followed football league on the platform," announced the Italian professional football league on 24/08/2021. "During the first Matchday of the Serie A TIM (20-23/08/2021) alone, there was…

Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 226527
• Published on 25/08/21 at 17:55

Premier League: Boost Drinks (energy drinks) official partner of Leeds United for 2021-22

Boost Drinks, a food and beverages company specialised in energy drinks based in Leeds (ENG), has become the "official energy drinks partner" of Leeds United FC (Premier League), announced the club on 20/08/2021. "As our new official energy drinks partner, Boost Drinks will be promoted…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 226505
• Published on 25/08/21 at 17:20

Serie A TIM: Nexen Tire (tyres, KOR) regional partner of AC Milan from 2021-22

Nexen Tire, a South Korean tyre manufacturer, has become a regional partner of AC Milan (Serie A TIM) for the Italian market from the 2021-22 season, announced the club on 25/08/2021. "As part of the new partnership, Nexen Tire aims to enhance its brand presence in the Italian market through…

Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 226520
• Published on 25/08/21 at 16:50