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©  Qatar 2022
Qatar 2022: Douyin (TikTok) acquires streaming rights in China

The Chinese digital media group Douyin has acquired the streaming rights to the 2022 World Cup for China, under sublicense from China Media Group (CMG), the country's leading state-owned media group and parent company of the state-owned broadcasting group CCTV, announced the two groups on…
Domain(s): Media
• Category(ies): Rights Acquisitions, Digital, Media
• Article # 256358
• Published on 24/06/22 at 17:25
©  Digiturk
Turkey: Digiturk (beIN) renews its global Süper Lig broadcasting rights until 2023-24

The Turkish pay-TV group Digiturk, a subsidiary of Qatari pay-TV group beIN Media Group, has renewed its domestic and international broadcasting rights for the Süper Lig and TFF 1. Lig (Turkish first and second division) until 2023-24, announced the group on 24/06/2022. The rights were acquired…
Domain(s): Media
• Category(ies): Rights Acquisitions, Digital, Media
• Article # 256357
• Published on 24/06/22 at 16:55
©  AFC Bournemouth
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 256349
• Published on 24/06/22 at 16:40
©  NBA France
NBA: strategic partnership with Kylian Mbappé's production company Zebra Valley

Zebra Valley, a production company belonging to Kylian Mbappé (Paris Saint-Germain) created in 2022 with the agency WME Sports, has become a partner of the National Basketball Association to create original content "that will engage fans around the world," announced the North American league on…
Domain(s): Media
• Category(ies): Agencies, Authorities, Marketing - Communication, …
• Article # 256343
• Published on 24/06/22 at 16:20
©  Bayer 04 Leverkusen
Bundesliga: Trive (trading) succeeds Floki (crypto) as Bayer Leverkusen's sleeve sponsor (2022-2024)

Trive, an Amsterdam-based multi-asset investment platform, has become a premium partner and sleeve sponsor of Bayer 04 Leverkusen (Bundesliga) for two seasons (2022-2024), announced the club on 24/06/2022. The agreement covers matches in the German championship and European competitions played…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance
• Article # 256341
• Published on 24/06/22 at 15:50
©  Lega Serie A
Serie A TIM: 2022-23 calendar published, champions AC Milan to face Udinese Calcio on Matchday 1

AC Milan, the 2021-22 Italian champions, begin their 2022-23 Serie A TIM campaign versus Udinese Calcio (12th in 2021-22) on Matchday 1, which will be played over the weekend of 13-14/08/2022, according to the Italian league, which published the match schedule for the 380 matches of the new…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Essentials Public Authorities & Regulations
• Article # 256335
• Published on 24/06/22 at 15:25
©  Deltatre
Media/Tech: Bain Capital and Nextalia to acquire Deltatre for between $700m and $900m

American investment fund Bain Capital and Italian asset management company Nextalia SGR are acquiring Italian company Deltatre, specialised in digital solutions for sports broadcasters and event organisers, from the American sports investment fund Bruin Sports Capital, announced Bain Capital on…
Domain(s): Media
• Category(ies): Digital, Investment - Shareholding, Marketing - Communication, …
• Article # 256330
• Published on 24/06/22 at 15:00
©  D.R.
Italy: "€1bn lost in four years due to piracy" (L. De Siervo, Lega Serie A)

"We are talking about €1bn lost in four years due to piracy. In the year the pandemic started, we also lost €1.5bn. This is a world where the much maligned club presidents have lost vital resources, without help from the government," said Luigi De Siervo, CEO of Lega Serie A, on…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Authorities, Media
• Article # 256290
• Published on 24/06/22 at 14:40
©  URBSFA
Belgium: Paul Van den Bulck elected as chairman of the Royal Belgian Football Association (RBFA)

The RBFA board has unanimously elected Paul Van den Bulck as chairman for a two-year term, announced the Royal Belgian Football Association on 21/06/2022. Paul Van den Bulck, 57, a lawyer in Brussels (BEL) and Paris (FRA), is the first independent chairman of the Association. He had joined the…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 256291
• Published on 24/06/22 at 14:10
©  D.R.
Exclusive Al Nassr FC: "Commercial revenues increased eightfold between 2020-21 & 2021-22" (A. Alghamdi, CEO)

"Thanks to everything that has been happening in Saudi Arabia for the past three years, our club's budget has reached around €150m every year. Our commercial revenues have increased eightfold between the 2020-21 and 2021-22 season thanks in particular to five new sponsors. Sponsorship is worth…
Domain(s): Clubs
• Category(ies): Stadiums, Transfer Market, Sponsors - Partners, …
• Article # 256278
• Published on 24/06/22 at 12:30