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©  Mitsubishi
ASO: Mitsubishi Motors becomes title sponsor of the Desafío Inca Dakar Series 2018 (Rally)

The Japanese car manufacturer Mitsubishi Motors has become the title sponsor of the Desafío Inca Dakar Series 2018 rally raid competition (a long distance off-road racing competition that takes place over several days), according to Amaury Sport Organisation, organiser of the event on 26/07/2018…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 126039
• Published on 01/08/18 at 15:30

©  CIO
International Olympic Committee: Visa (payments) extends as a TOP partner until 2032

Visa, a US group of payment solutions and financial services, has extended its partnership as a TOP partner of the International Olympic Committee until 2032, on 31/07/2018. Visa is one of the founding members of the TOP (The Olympic Partner) programme established in 1986, the first level in the…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 126160
• Published on 01/08/18 at 13:50

©  Juventus FC
Serie A TIM: Juventus and equipment supplier adidas release a basketball jersey on 25/07/2018

Juventus FC (Serie A TIM) and its equipment supplier adidas have released a basketball jersey in the colours of the Italian club, on 25/07/2018. Inspired by the 2018-19 home shirt of the football team, the basketball jersey is marketed at a price of €89.95 on the Juventus online store. This…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 126040
• Published on 01/08/18 at 11:40

©  FCB
FC Barcelona: Stanley Black & Decker (tools) becomes shirt sponsor of the women's team from 2018-19

Stanley Black & Decker, an American manufacturer of tools and security products, has renewed and extended its partnership with FC Barcelona's women's team FC Barcelona Femení (Liga Femenina Iberdrola) by becoming the club's main shirt sponsor from 2018-19, on 27/07/2018. Stanley Black …

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 126115
• Published on 01/08/18 at 11:00

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