Sponsors & Partners: archives 2020 (page 20/75)

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©  Pepsico x Ryder Cup

Golf: PepsiCo (beverages) becomes a "worldwide supplier" of the Ryder Cup until 2025

PepsiCo, a US food and beverage company, has renewed and expanded its partnership with the PGA Tour and entered into an agreement with Ryder Cup Europe to become a "worldwide supplier" for the Ryder Cup until 2025, according to PGA of America and Ryder Cup Europe, co-organisers of the event, on…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 194167
• Published on
©  Eintracht Francfort

Bundesliga: Hyundai, premium and mobility partner of Eintracht Frankfurt for 2020-2023

Hyundai Motor Deutschland, the German subsidiary of the eponymous South Korean car manufacturer, has become the mobility partner of Eintracht Frankfurt (Bundesliga) for three seasons (2020-2023), announced the club on 17/09/2020. Hyundai has the status of premium partner, the second level in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 194168
• Published on
©  IQONIQ

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 194177
• Published on
©  Hankook media center

Bundesliga: Hankook (tyres) extends as a partner of Borussia Dortmund for 2 seasons (2020-2022)

Hankook has extended its partnership with Borussia Dortmund (Bundesliga) for an additional two seasons (2020-2022), announced the South Korean tyre manufacturer on 24/09/2020. The agreement was negotiated via SPORTFIVE, the exclusive marketing agency of the club. Hankook, a partner of Borussia…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 194048
• Published on
©  Manchester City FC

Manchester City FC: HWT Clinic (hair transplant center) regional partner in Europe

Hair World Turkey (HWT Clinic), a hair transplant center in Istanbul (TUR) has become a regional partner (second level) of Manchester City FC (Premier League) in Europe, as part of a "multi-year partnership," announced the club on 24/09/2020. HWT Clinic will be Manchester City's "official hair…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Merchandising - Licensing, …
• Article # 194068
• Published on
©  OM

Olympique de Marseille: Relais Vert (wholesale organic products), sustainable food partner

Relais Vert, wholesaler of organic products, has become a partner of Olympique de Marseille (Ligue 1 Uber Eats) for three seasons (2020-2023) as part of a "sustainable food" agreement announced the club on 24/09/2020. Relais Vert has the status of regional partner (fourth level). "Olympique de…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 194013
• Published on
©  FC Emmen

Netherlands: KNVB refuses to allow sex toy brand to be main shirt sponsor of FC Emmen (Eredivisie)

The Royal Dutch Football Association (KNVB) has prohibited the sponsorship agreement between FC Emmen (Eredivisie) and EasyToys, a local brand of sex toys, on the grounds that "football is and should be accessible to the young and old," announced the club and the body on 16/09/2020. EasyToys was…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Legal, …
• Article # 194012
• Published on
©  LaLiga

LaLiga: IQONIQ (social media) "global fan engagement licenced partner" 2020-2023

IQONIQ, a social media and fan engagement platform targeting the world of sport and entertainment, has become a partner of LaLiga as part of a three-season (2020-2023) licensing agreement, according to the Spanish League on 23/09/2020. "The main beneficiaries of this licence agreement will be…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Digital, …
• Article # 193891
• Published on
©  Borussia Dortmund

Bundesliga: adesso (IT service provider), sponsor of Borussia Dortmund's youth teams until 2023

adesso, an IT service provider based in Dortmund (GER), has become an official main sponsor and shirt sponsor of Borussia Dortmund's (Bundesliga) youth teams, as well as the "selected IT partner and service provider until 2023," announced the German club on 22/09/2020. As part of the agreement…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 193858
• Published on
©  Bologna FC 1909

Serie A TIM: Facile Ristrutturare (real estate), main shirt sponsor of Bologna FC for 2020-21

Facile Ristrutturare, an Italian real estate company specialised in property restoration, has become a major partner (first level) and main shirt sponsor of Bologna FC 1909 (Serie A TIM) for the 2020-21 season, announced the club on the occasion of the presentation of its kits and sponsors for…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 193839
• Published on