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©  D.R.
Exclusive OneFootball: "A differentiated, user-centric approach to content" (L. von Cranach, founder and CEO)

"OneFootball has a differentiated approach, a user-centric approach. Being a pure football platform, we aggregate different sources of content with a neutral view. On top of that, we add our editorial touch through our own content. The idea is to be the 'one-stop-shop' for any football fan," said…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Agencies, Digital, …
• Article # 192851
• Published on 14/09/20 at 14:00

©  Pro League
Belgium: Stats Perform (AI and data) extends its partnership with the Pro League

Stats Perform, an American company specialised in data and artificial intelligence for the sports industry, has extended its partnership with the Pro League as an official partner for competition data as part of a "multi-year deal," announced the Belgian body on 09/09/2020. The agreement, which…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 192762
• Published on 14/09/20 at 12:09

©  D.R.
Ligue 1 Uber Eats: Yibo (betting), first regional partner of FC Girondins de Bordeaux for Asia

Yibo Sports, Asian sports betting operator, has become the first regional partner (fifth level) of FC Girondins de Bordeaux (Ligue 1 Uber Eats) for Asia (including China) from 2020-21 as part of a multi-year agreement, announced the club on 11/09/2020. "The agreement will lead the two partners…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 192761
• Published on 14/09/20 at 09:35

©  Basketball Bundesliga
Basketball: easyCredit (TeamBank AG) to remain title sponsor of the German league until 2023-24

The German banking group TeamBank AG, through its brand easyCredit, has extended as title sponsor of the easyCredit BBL, according to the German basketball league on 01/09/2020. The German league, which has been called the "easyCredit Basketball Bundesliga" since the 2016-17 season, will retain…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication, …
• Article # 192341
• Published on 11/09/20 at 17:04

©  Real Madrid CF
Exclusive Sponsorship: major changes among LaLiga Santander clubs for the 2020-21 season

The 2020-21 LaLiga Santander season kicks off with SD Eibar - RC Celta, at the Ipurua Stadium (7,168 capacity), on Saturday 12/09/2020 (kick-off at 16:00 CET). Betway, adidas, EA Sports... There have been a number of changes in terms of sponsorship for the new season. Real Madrid CF, the…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Betting, …
• Article # 192743
• Published on 11/09/20 at 15:32

©  DFL
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 192733
• Published on 11/09/20 at 14:34

©  Nike
Exclusive Sponsorship: major changes among Premier League clubs for the 2020-21 season

The 2020-21 Premier League season kicks off with Fulham FC - Arsenal FC at Craven Cottage (25,700 capacity) on Saturday 12/09/2020 (kick-off at 12:30 local time, 13:30 CET). Nike, Three, Cadbury, Cazoo... There have been a number of changes in terms of sponsorship for the new season. Liverpool…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Finance, …
• Article # 192724
• Published on 11/09/20 at 13:31

©  D.R.
LaLiga: Total (oil), regional partner of the Spanish League in Argentina for 2020-2023

Total Argentina, a subsidiary of the French oil company Total, has become a regional partner of LaLiga in Argentina for three seasons (2020-2023), announced the Spanish League on 04/09/2020. This partnership is LaLiga's first regional partnership in South America. Total's Argentine subsidiary…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 192698
• Published on 11/09/20 at 11:14

©  DFL
Germany: Mondelēz, official partner of the DFL for the Bundesliga and 2.Bundesliga

Mondelēz International, an American confectionery company which owns the brands Cadbury, Milka, Oreo and Toblerone, has become a partner of the Deutsche Fußball Liga GmbH for the Bundesliga and the 2.Bundesliga "from 01/01/2021," announced the German League on 10/09/2020. "Mondelēz International…

Domain(s): Sponsors & Partners
• Category(ies): Authorities
• Article # 192608
• Published on 10/09/20 at 16:14

©  ASMonaco x OneFootball
AS Monaco FC: agreement with OneFootball "to bring original club content to fans around the world"

AS Monaco FC (Ligue 1 Uber Eats) and OneFootball have reached an agreement "to bring original club content to football fans around the world," announced the international football media platform on 10/09/2020. "All editorial content published on the official club website www.asmonaco.com will now…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 192570
• Published on 10/09/20 at 13:24

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