Sponsors & Partners: archives 2022 (page 12/73)

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©  D.R.

Serie A TIM: Groupama extends as a premium partner of SS Lazio for the 2022-23 season

Groupama Assicurazioni, the Italian subsidiary (800 branches) of the French insurance and banking group Groupama, has extended its role as a premium partner (3rd level) of SS Lazio (Serie A TIM) for the 2022-23 season, announced the club on 14/10/2022. As part of the new agreement, the Italian…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 267749
• Published on
©  Borussia Dortmund

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 267630
• Published on
©  Real Madrid CF

Real Madrid CF: Emirates extends as main shirt sponsor (2022-2026) for €70m/season

Emirates, a UAE airline, has extended its role as main shirt sponsor of Real Madrid CF (LaLiga Santander) for four additional seasons (2022-2026), announced the club on 14/10/2022. The annual fee for the new agreement is estimated at €70m, plus €7m in variables depending on the club's results…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Essentials Sponsors & Partners
• Article # 267586
• Published on
©  News Tank

Weekly News Extra (10-14/10/2022)

• Google is reportedly in talks to acquire the naming rights to Tottenham Hotspur Stadium (London, ENG), according to specialised media reports on 10/10/2022. • UEFA has launched a call for tenders for the broadcasting rights to the Champions League, Europa League and Europa Conference League in…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 267519
• Published on
©  Riot Games

esports: Mastercard extends as a global partner of Riot Games' League of Legends circuit

Mastercard, a US payment solutions company, has extended its role as a global partner of the League of Legends video game esports circuit "for several years," announced its creator, Riot Games, on 12/10/2022. The announcement was made official at the "Priceless Table" event, a "VIP experience…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, esport - gaming
• Article # 267528
• Published on
©  Olympique de Marseille

Ligue 1 Uber Eats: STATSports (data), official partner of Olympique de Marseille from 2022-23

STATSports, an Irish company specialised in sports performance tracking and analysis, has become an official partner (third level) the "official GPS performance tracker" of Olympique de Marseille (Ligue 1 Uber Eats), from the 2022-23 season, announced the club on 14/10/2022. "This partnership…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 267529
• Published on
©  FC Barcelona

FC Barcelona: Spotify to display the logo of rapper Drake on shirts for the match versus Real Madrid

On the occasion of the Clásico between Real Madrid CF and FC Barcelona (Matchday 9 of the 2022-23 LaLiga Santander season, Sunday 16/10/2022), Spotify will activate its partnership with the Catalan club (of which it is the main shirt sponsor) and will display the logo of Canadian rapper Drake on…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication
• Article # 267497
• Published on
©  DFB

Germany/DFB: Continental (tyres), official partner of the men's national teams (2023-2026)

The German tyre brand Continental has become an official partner (second level) of the Deutscher Fussball Bund (DFB) for four years from 01/01/2023, announced the German Football Association on 13/10/2022. The agreement covers the men's national team and the U21 team. Continental will benefit…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 267369
• Published on
©  Liverpool FC

Liverpool FC: shirt sponsor Standard Chartered swapped for its "Futuremakers" initiative for 1 match

The UK-based bank Standard Chartered, main shirt sponsor of Liverpool FC (Premier League), will swap its logo for that of its "Futuremakers" initiative, for the club's home game versus Manchester City FC at Anfield (54,000 capacity) on Matchday 11 of the 2022-23 Premier League season, on Sunday…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing, …
• Article # 267363
• Published on
©  LFP

France: Mon Petit Gazon (fantasy football) signs a "strategic agreement" with the LFP

Mon Petit Gazon, a French fantasy football game, has entered into a "strategic agreement" and will "join the digital ecosystem" of the Ligue de Football Professionnel from 2022-23, announced the body on 12/10/2022. "This agreement is part of a threefold ambition: to accompany the digitalisation…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 267300
• Published on