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IOC/Paris 2024: 117 "Team Visa" athletes trained by the brand to promote themselves

Visa, the American group specialised in payment solutions, has activated its Top partnership with the International Olympic Committee and, in the run-up to the Paris 2024 Games, has presented "Team Visa", comprising 117 Olympic and Paralympic athletes from "more than 60 countries/territories and…

Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication
• Article # 306073
• Published on 13/11/23 at 15:20

Serie A TIM: Qatar Airways official airline of FC Inter Milan in 2023-24 (€1.5m)

Qatar-based airline Qatar Airways has become an official partner (3^rd level) of FC Inter Milan (Serie A TIM), announced the club on 12/11/2023. The deal covers the remainder of the 2023-24 season and is worth around €1.5m, according to Italian press reports the same day. As part of the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 306017
• Published on 13/11/23 at 10:50

Weekly News Extra (06-10/11/2023)

• FIFA has launched two separate calls for tenders for the broadcasting rights in South Korea for the 2026 World Cup and the Women's World Cup in 2027, announced the body 08/11/2023. • Olympique Lyonnais (Ligue 1 Uber Eats) has announced that "a preliminary agreement has been reached with a group…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 305875
• Published on 10/11/23 at 14:35

UEFA/Europa League: Kipsta (Decathlon) succeeds Molten as ball supplier (2024-2027)

Kipsta, the Decathlon group's sports equipment brand, has become the official ball supplier for the Europa League and Europa Conference League as part of a three-season licensing agreement (2024-2027), announced UEFA, organiser of the two competitions, on 10/11/2023. Kipsta, which succeeds the…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Authorities, …
• Article # 305868
• Published on 10/11/23 at 13:00

Social Football Summit: 31 conferences, 5 interviews and 3 keynotes in Rome (ITA) on 21 & 22/11/2023

31 conferences, five interviews and three keynotes are scheduled for the sixth edition of the Social Football Summit, the football industry's international benchmark event for business, innovation, marketing and communication, on Tuesday 21 and Wednesday 22/11/2023 at the Olympic Stadium in Rome…

Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sponsors - Partners, …
• Article # 305793
• Published on 10/11/23 at 09:20

Ligue 1 Uber Eats: Big M (fast food chain) pocket sponsor of Montpellier HSC from the 2023-24 season

Big M, a French halal fast food chain, has become the pocket left sponsor of Montpellier Hérault Sport Club (Ligue 1 Uber Eats) from the 2023-24 season, announced the club on 08/11/2023. Big M has the status of official partner, the second level in the club's sponsorship hierarchy, alongside…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 305686
• Published on 09/11/23 at 10:40

Spain: Puma extends as ball supplier for LALIGA EA Sports & LALIGA Hypermotion

Puma has extended as the football supplier for LALIGA EA Sports and LALIGA Hypermotion under a "long-term partnership" from the 2024-25 season, announced LALIGA on 07/11/2023. The German equipment manufacturer has been supplying the balls for the Spanish league's two professional divisions since…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 305452
• Published on 07/11/23 at 16:50

Paris 2024: Accor (hotels) strengthens partnership & becomes the 7^th premium partner of the Games

Accor, a French hotel group, has strengthened its partnership with Paris 2024 and moved from the rank of official partner (2^nd level) to that of premium partner (1^st level) in the domestic sponsorship programme of the Paris 2024 Olympic and Paralympic Games, News Tank learned from COJOP on…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 305381
• Published on 07/11/23 at 13:40

Tennis/ITF: Iberdrola (energy) partner of the Billie Jean Cup by Gainbridge 2023 finals

Iberdrola, a Spanish company specialised in the supply of energy (electricity and gas), has become an official partner of the Billie Jean Cup by Gainbridge 2023 finals organised by the International Tennis Federation at the Estadio de La Cartuja (Olympic Stadium, 60,000 capacity) in Seville…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Social Responsibility
• Article # 305314
• Published on 06/11/23 at 15:35

Weekly News Extra (30/10 to 03/11/2023)

• Inter Miami CF's (MLS) first international tour, scheduled to take place in China from 05 to 08/11/2023, has been cancelled due to "unforeseen circumstances in China". • Nike has unveiled a collection dedicated to England international Marcus Rashford (Manchester United FC). This includes a…