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©  LA 2028
Los Angeles 2028: Oakley (sunglasses), official eyewear for the Olympic Games & Team USA

Oakley, an American sunglasses brand belonging to the Italian group EssilorLuxottica, has become the official eyewear supplier for the Los Angeles 2028 Olympic and Paralympic Games (California, United States), announced the Los Angeles organising committee on 28/06/2023. Oakley has also become…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 293959
• Published on 04/07/23 at 10:00
©  Genoa CFC
Serie A TIM: Kappa succeeds Castore as equipment supplier of promoted side Genoa CFC (2023-2026)

Kappa has become the official equipment supplier of Genoa CFC for three seasons (2023-2026), announced the club promoted to the Serie A TIM for the 2023-24 season, on 03/07/2023. The agreement covers all the club's teams (men's, women's and youth). The Italian brand succeeds the British…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 293912
• Published on 04/07/23 at 08:40
©  AC Milan
Serie A TIM: New Era (headwear) partners with AC Milan & launches an exclusive collection

NewEra, an American headwear brand headquartered in Buffalo, New York, has become a partner of AC Milan (Serie A TIM) and has launched "an exclusive collection of headwear celebrating the history of the Rossoneri," announced the Italian club on 30/06/2023. "The partnership joins two iconic…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 293891
• Published on 03/07/23 at 15:45
©  Olympique de Marseille
Olympique de Marseille: D'Or et de Platine (record label) extends as sleeve sponsor for 2023-24

D'Or et de Platine, a French musical label created by Marseille rapper JuL, has extended as a sleeve sponsor of Olympique de Marseille (Ligue 1 Uber Eats) for the 2023-24 season, announced the club on 07/02/2023. The agreement covers the men's and women's (D2 Féminine) teams. The label has the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 293810
• Published on 03/07/23 at 13:40
©  adidas
Serie A TIM: adidas succeeds New Balance as equipment supplier of AS Roma from 2023-24

adidas has become the official equipment supplier of AS Roma (Serie A TIM) as part of a "long-term partnership" from the 2023-24 season, announced the club on 03/07/2023. The agreement covers all the club's teams (men's, women's, youth and esports). The German brand succeeds New Balance, which…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 293821
• Published on 03/07/23 at 10:40
©  News Tank
Weekly News Extra (26-30/06/2023)

• Manchester United FC (Premier League) has raised its revenue forecast for the 2022-23 financial year to a record £640m (€742m). • The Lega Serie A has launched a call for tenders for the broadcasting rights in Italy to the Coppa Italia Frecciarossa and the EA Sports Supercup (Supercoppa…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 293727
• Published on 30/06/23 at 17:00
©  Manchester City FC
Manchester City FC: OKX (crypto) extends partnership and becomes a sleeve sponsor from 2023-24

OKX, a Seychelles-based cryptocurrency exchange platform, has extended its partnership with Manchester City FC (Premier League) and become its sleeve sponsor under a "multi-year agreement" from the 2023-24 season, announced the club on 30/06/2023. The agreement covers the club's men's and women's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 293750
• Published on 30/06/23 at 16:45
©  NTF
News Tank Football: elections, appointments and departures in June 2023

• The supervisory board of DFL Deutsche Fußball Liga GmbH, which met on 07/06/2023, has unanimously decided to appoint Mark Lenz and Steffen Merkel as joint-CEOs with effect from 01/07/2023, announced the German League on 08/06/2023. They will succeed Axel Hellmann and Oliver Leki, who were…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 293743
• Published on 30/06/23 at 16:35
Nike: a turnover of €47.7bn (+10%) & net profit of €4.7bn (-16%) in 2022-23

The Nike group has posted a turnover of $51.2bn (€47.7bn) for the financial year 2022-23 (from 01/06/2022 to 31/05/2023), an increase of 10% (+16% excluding exchange rate effects) compared with 2022 ($46.71bn/€43.3bn), announced the American equipment manufacturer on 30/06/2022. The Nike brand…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 293721
• Published on 30/06/23 at 16:00
©  Linkeldn
Data: "Our aim is to enable players to have fun using statistics" (S. Ract, Footbar)

"Our aim is to enable players to have fun using statistics. In the past, players took a dim view of GPS beacons, feeling that they were being spied on. Our aim is precisely to motivate them to equip themselves with sensors so that they can have their personal statistics at the end of each match, a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Game - pitch, …
• Article # 293602
• Published on 30/06/23 at 08:40