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©  Norwich City FC
Premier League: Gasway Services (heating) renews as regional partner of Norwich City FC

Gasway Services, an English heating company, has renewed as a regional partner of Norwich City FC (Premier League) for the 2021-22 season, announced the promoted club on 06/07/2021. The Norwich-based company continues to benefit from the status of regional partner, the third level in the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 223045
• Published on 08/07/21 at 10:20
©  Udinese Calcio
Serie A TIM: Bluenergy Group renews as back shirt sponsor of Udinese Calcio for 2021-22

Bluenergy, an Italian gas and electricity supplier, has extended as a partner and back shirt sponsor of Udinese Calcio (Serie A TIM) for 2021-22, according to the club on 05/07/2021. Bluenergy, headquartered in Udine (ITA), will continue to benefit from the status of "back shirt sponsor", the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Social Responsibility, Stadiums
• Article # 222974
• Published on 07/07/21 at 13:30
©  FC Barcelona
Dembélé/Griezmann video: "not acceptable" according to Rakuten, Konami ends contract with Griezmann

"As a sponsor and tour operator for the club, I regret the racist remarks made by some Barca players. Rakuten supported and patronized FC Barcelona's philosophy, such actions are not acceptable under any circumstances. We will express our protest to the club officially, and get to know their point…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 222956
• Published on 07/07/21 at 11:30
©  Atlético Madrid
LaLiga Santander: Capital Energy, training shirt sponsor of Club Atlético de Madrid (2021-2024)

Capital Energy, a Madrid-based renewable energy company, has become an official partner and training shirt sponsor of Club Atlético de Madrid's (LaLiga Santander) senior men's and academy teams for three seasons (2021-2024), announced the Spanish club on 06/07/2021. The agreement covers all of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 222907
• Published on 06/07/21 at 17:40
©  VfL Bochum
VfL Bochum: stadium naming partner Vonovia (real estate) becomes main shirt sponsor

German real estate company Vonovia SE (formerly named Deutsche Annington) has extended its partnership with VfL Bochum and become the German club's main shirt sponsor for "at least the next two seasons (2021-2023), regardless of the league," announced the club, promoted to the Bundesliga for…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums
• Article # 222805
• Published on 06/07/21 at 12:20
©  SL Benfica
Portugal: EA Sports (video games) renews as an official partner of SL Benfica

EA Sports, an American video game publisher from the Electronic Arts group, has renewed as an official partner of SL Benfica (Liga Portugal Bwin), announced to the club on 03/07/2021. The duration of the renewed partnership has not yet been communicated by the club. "It is natural that two…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 222745
• Published on 05/07/21 at 17:55
©  As Rome
Serie A TIM: Hyundai (car manufacturer) renews as back shirt sponsor of AS Roma for 2021-22

Hyundai Motor Europe, the European subsidiary of the South Korean car manufacturer Hyundai, has extended as a partner and back shirt sponsor of AS Roma (Serie A TIM) for the 2021-22 season, announced the club on 05/07/2021. Hyundai continues to have the status of global partner, the first level…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 222739
• Published on 05/07/21 at 16:20
©  Bayer Leverkusen
Bundesliga: IQONIQ (social media), sleeve sponsor of Bayer 04 Leverkusen for 2021-2024

IQONIQ, a social media and fan engagement platform that focuses on the world of sports and entertainment, has become a sleeve sponsor of Bayer 04 Leverkusen (Bundesliga) for three seasons (2021-2024), announced the club on 02/07/2021. IQONIQ benefits from the status of premium partner, the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital
• Article # 222717
• Published on 05/07/21 at 15:40
©  Udinese Calcio
Serie A TIM: Prosciutto di San Daniele (ham), sleeve sponsor of Udinese Calcio for 2021-22

Prosciutto di San Daniele, a recognised Protected Designation of Origin (DOP) ham from the Friuli (ITA) region, has extended as a sleeve sponsor of Udinese Calcio (Serie A TIM) for the 2021-22 season, announced the club on 01/07/2021. Prosciutto di San Daniele became Udinese Calcio's first…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 222652
• Published on 05/07/21 at 14:20
©  RC Lens
Ligue 1 Uber Eats: Winamax (sports betting), back shirt sponsor of RC Lens for 2021-2024

Winamax, a French sports betting operator, has become a major partner (first level) and back shirt sponsor (lower section) of RC Lens (Ligue 1 Uber Eats) for three seasons (2021-2024), announced the French club on 02/07/2021. The agreement was negotiated by Sportfive, RC Lens' marketing…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 222696
• Published on 05/07/21 at 12:20