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Udinese: Dacia offers its shirt space to local businesses for three Serie A fixtures

Dacia, shirt sponsor of Udinese (Serie A), has launched a competition to offer its shirt space for three matches, to local businesses or even professionals or craftsmen, the club announced on 12/09/2013. The brand, subsidiary of car manufacturer Renault, has been the Friuli club's main sponsor…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 9700
• Published on 13/09/13 at 17:30
©  Milan AC
Serie A: Nivea Men extends its partnership with AC Milan for the 2013/14 season

Skin care products brand for men Nivea Men, belonging to the German group Beiersdorf, has extended its partnership with AC Milan (Serie A) for the 2013/14 season, the club announced on the 12/09/2013. The cosmetic brand has been sponsor of the club since the 2008/09 season.Nivea Men is present on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 9677
• Published on 13/09/13 at 11:01
Premier League: Japanese society Manda Fermentation to become nutrition partner of Manchester United

Japanese society Manda Fermentation has become nutrition partner of Manchester United (Premier League) for five years, the club announced on the 09/12/2013. Both parties are bound until the end of the 2017/18 season.Manda fermentation will be the official nutritional supplements partner of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 9670
• Published on 13/09/13 at 10:30
©  Sunderland
Premier League: Tanzanian National Tourism Board to partner with Sunderland in 2013/14

Tanzanian National Tourism Board has partnered with Sunderland (Premier League) in 2013/14, the club announced on the 12/09/2013. Tanzania brand will be present on the communication media of the club as well as on the Stadium of Light (49,000 seats).The club has already established close ties with…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 9660
• Published on 12/09/13 at 13:00
©  C.Gavelle/PSG
PSG: mobile operator Ooredoo on the back of the shirt and 'Camp des Loges' naming partner

Qatari mobile operator Ooredoo has become sponsor on the back of Paris Saint-Germain (Ligue 1) shirt and naming partner of 'Camp des Loges' (PSG training center), which has been renamed Ooredoo Training Centre, the club announced on the 12/09/2013. Both parties are bound until the end of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 9651
• Published on 12/09/13 at 12:06
Stock Exchange: American supplier Nike to join Dow Jones, on the 23/09/2013

American sports brand Nike has joined the DJIA (Dow Jones Industrial Average), NYSE (New York Stock Exchange) index, as of the 23/09/2013. It replaces aluminium producer Alcoa. Goldman Sachs group and Visa credit cards are also joining the index, replacing Bank of America and computer…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance
• Article # 9638
• Published on 12/09/13 at 11:45
©  FC Dallas
MLS: Toyota acquires the naming rights to FC Dallas stadium (Texas)

Japanese car manufacturer Toyota has acquires the naming rights to the stadium of FC Dallas, playing in MLS (Major League Soccer), the franchise announced on the 10/09/2013. The stadium (20,500 seats) is now called the Toyota Stadium and the club's training center has been renamed as Toyota…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 9627
• Published on 12/09/13 at 11:28
©  Viagogo
Liga: online ticketing platform Viagogo to partner with Getafe and Real Betis

Online ticketing platform Viagogo has partnered with two clubs in La Liga, Getafe and Real Betis on the 09/09/2013."We are delighted to be working with the world’s largest ticket marketplace. Through this convenient new service, fans will be able to buy tickets securely to all Getafe CF matches…
Domain(s): Sponsors & Partners
• Category(ies): Ticketing, Clubs, Marketing - Communication
• Article # 9581
• Published on 11/09/13 at 12:33
©  D.R.
American striker Clint Dempsey becomes Ambassador for EA Sports in North America

Clint Dempsey, U.S. international player (99 caps, 35 goals), has become ambassador for the video games brand EA Sports, on the 10/09/2013. The duration of the contract has not been disclosed.The striker will appear in a series of marketing campaigns and advertisements of the brand in North…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 9585
• Published on 11/09/13 at 11:44
©  D.R.
Michael Schmid, new director of the Austrian office of sponsoring agency Sporteo

Michael Schmid has been appointed director of the Austrian office of sponsoring and media placement agency Sporteo, based in Liechtenstein, on the 01/09/2013. After two weeks at the headquarters of the company, Michael Schmid will take office as Director of Sporteo Austria on the 16/09/2013.The…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 9572
• Published on 11/09/13 at 11:16