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©  D.R.
Premier League: Betfair (betting) enters partnership with Sunderland for 2015-16

The British betting operator Betfair has become a partner of Sunderland AFC (Barclays Premier League) in the United Kingdom for 2015-16, announced the club on 16/07/2015. Betfair will receive visibility on the LED advertising boards in matches at the Stadium of Light (48,353 seats) and in the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 47387
• Published on 17/07/15 at 14:59
©  D.R.
Italy: Eurovita (insurance) becomes referee sponsor of the Serie A and Serie B until 2016-17

The Italian insurance company Assicurazioni Eurovita has become a sponsor of Serie A and Serie B referees for two seasons (2015-16 and 2016-17), announced the FIGC on 16/07/2015. The company logo will be present on the right sleeve of referees' shirts. "The agreement will provide significant new…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 47372
• Published on 17/07/15 at 14:19
©  LinkedIn
WME / IMG: "We’re ahead of the plan by at least 12 to 18 months" (Ari Emanuel, CEO)

"We’re in great shape right now. We’re ahead of the plan by at least 12 to 18 months,” Ari Emanuel said. “We will hit every number, we will exceed every number that was planned," stated Ari Emanuel, CEO of the WME / IMG agency, the American career management, marketing and audiovisual rights…
Domain(s): Media, Sponsors & Partners
• Category(ies): Agencies, Finance, Rights Acquisitions, …
• Article # 47350
• Published on 17/07/15 at 13:00
©  D.R.
Bundesliga: Toto-Lotto (betting and gaming) becomes a partner of VfB Stuttgart until 2016-17

Toto-Lotto, the betting and gaming operator belonging to the Lande (region) of Baden-Württemberg, has become an official partner of the club VfB Stuttgart (Bundesliga) for two seasons (2015-16 and 2016-17), announced the club on 15/07/2015. Toto-Lotto will receive visibility on the LED…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 47357
• Published on 17/07/15 at 12:19
Switzerland: airline reservation website BravoFly become shirt sponsor of FC Lugano in 2015-16

BravoFly.com, an airline flight booking site, has become the shirt sponsor of FC Lugano (Raiffeisen Super League, the first Swiss division) in 2015-16, the club announced on 15/07/2015. FC Lugano are promoted after 13 seasons in the Challenge League (Swiss second division), as well as recovering…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication
• Article # 47352
• Published on 17/07/15 at 10:45
©  D.R.
Ligue 1: the insurance company Mutuelles du Soleil extends with Olympique Marseille until 2016-17

The insurance company Mutuelles du Soleil has extended its partnership with Olympique de Marseille (Ligue 1) until the end of the 2016-17 season, announced the club on 15/07/2015. The company's logo will remain visible on the left shirt sleeve of the Southern French club. The group is also a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 47351
• Published on 17/07/15 at 10:19
©  D.R.
Ligue 1: Babeau Seguin Homes extends as shirt sponsor of promoted ESTAC Troyes in 2015-16

Maisons Babeau Seguin has extended as the shirt sponsor of ESTAC Troyes (Ligue 1) for the 2015-16 season, the club announced on 09/07/2015. After spending the 2013-14 and 2014-15 seasons in Ligue 2, the club was promoted to Ligue 1 for 2015-16, subject to the appeal decision of the French DNCG, to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 47309
• Published on 16/07/15 at 18:35
©  D.R.
Eredivisie: Zorg van de Zaak (health services) becomes the shirt sponsor of FC Utrecht until 2017-18

Zorg van de Zaak (health services) has become the FC Utrecht (Eredivisie) shirt sponsor for three seasons (2015-16 to 2017-18), the club announced on 09/07/2015. The contract includes an option to extend for two additional seasons. The agreement was brokered by the Sportfive marketing agency. Zorg…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Essentials Sponsors & Partners
• Article # 47238
• Published on 16/07/15 at 15:19
©  D.R.
Championship: Flamingo Land (amusement park) visible on the shirts of Hull City and Middlesbrough

Flamingo Land, an amusement park in Yorkshire (United Kingdom), has become the main shirt sponsor of Hull City AFC (Championship) and the back of the shirt sponsor of Middlesbrough FC (Championship), announced both clubs on 10/07/2015. Both contracts are for the 2015-16 season.The leisure complex…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 47247
• Published on 16/07/15 at 11:38
©  D.R.
Brazil: Ultrafarma (pharmaceuticals) becomes a partner of the Federation until 2045

Ultrafarma, a Brazilian pharmaceutical products company, has become a partner of the CBF for 30 years -- until the end of the 2044-45 season -- announced the Brazilian Federation on 13/07/2015. The contract includes a clause to reassess the partnership every five years.In particular, the company…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 47216
• Published on 15/07/15 at 18:30