Filter by domain
Filter by year
Filter by month
©  Sportem
Sportem 2018: "The idea is to mix different areas to create sports content" (D. Drahy, Com'Over)

"You can't talk about sports without talking about a way of life, entertainment, lifestyle, etc. The idea is to mix these areas in order to create content," said David Drahy, director of Com'Over, an agency specialised in communication in the areas of sport, entertainment, lifestyle and society…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 115776
• Published on 26/03/18 at 13:00
©  Soccrates Images / PSV
PSV Eindhoven: Energiedirect.nl will not extend as the main shirt sponsor of the Dutch club

Energiedirect.nl, the Dutch electricity supplier, will not extend as the main shirt sponsor of PSV Eindhoven (Eredivisie) beyond the 2018-19 season, announced the Dutch club on 19/03/2018. Energiedirect.nl succeeded Philips as the main shirt sponsor of PSV on 21/04/2016. The partnership…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 116221
• Published on 23/03/18 at 18:20
Copa America 2019: MP & Silva acquires the distribution of media and commercial rights

"Yesterday, the Council of CONMEBOL (UK media rights and marketing agency) unanimously awarded the contract for the consultancy and commercialisation of Copa America 2019 to MP & Silva, announced the agency on 22/03/2018. "MP & Silva will be responsible for the consulting, sales and…
Domain(s): Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Authorities, …
• Article # 116207
• Published on 23/03/18 at 17:40
©  Leinster
Rugby: Energia acquires the naming rights to the Leinster Academy stadium for 10 years (2018-2028)

Energia an Irish electricity and gas supplier and Leinster Rugby (Guinness Pro14) have agreed a naming rights partnership to re-name the Donnybrook Stadium (6,000 capacity), for a period of ten years, from 2018-2028, on 21/03/2018. The stadium will take the name of Energia Park with immediate…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Sponsors - Partners, …
• Article # 116148
• Published on 23/03/18 at 11:30
©  LFP
Coupe de la Ligue: Umbro unveils the official 2018-19 football to be used during the 2018 final

The British sports equipment manufacturer Umbro has unveiled the official football of the Coupe de la Ligue for the 2018-19 season on 19/03/2018. It will be used for the first time during this years final, Paris Saint-Germain - AS Monaco FC, at the Matmut Atlantique (42,115 capacity) in Bordeaux…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication, …
• Article # 115823
• Published on 23/03/18 at 10:30
©  D.R.
Tennis: Fever-Tree (drinks) becomes title sponsor of the Queen's tournament (London) for three years

Fever-Tree, the UK brand of non-alcoholic beverages, with the UK Tennis Federation (Lawn Tennis Association), has become the title sponsor of the Queen's Club ATP Tournament (London, UK) for three seasons, or the 2018-2020 cycle, according to the British body on 20/03/2018. Fever-Tree follows…
Domain(s): Sponsors & Partners
• Category(ies): Sponsors - Partners, Stadiums
• Article # 116117
• Published on 22/03/18 at 17:30
©  LaLiga
LaLiga: MTN (telecoms) becomes a regional partner of the Spanish league in the Ivory Coast

MTN Ivory Coast, a subsidiary of the South African telecommunications group MTN, has become a regional partner of LaLiga in the Ivory Coast on 21/03/2018. As part of the agreement, MTN will be able to distribute exclusive content of the 20 LaLiga Santander clubs and organise activations…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Digital, …
• Article # 116080
• Published on 22/03/18 at 15:00
©  FIFA
2018 World Cup: Rostelecom (telecoms) becomes a regional supporter of the competition

Rostelecom, a Russian telecommunications group, has become a regional supporter for Europe of the 2018 World Cup, on 21/03/2018. It is a third level partnership in the sponsorship hierarchy of FIFA and the 2018 World Cup in Russia. Rostelecom will gain visibility on signage at the 12 stadiums…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Digital, Authorities, …
• Article # 116037
• Published on 22/03/18 at 11:00
©  Séb Lascoux
Think Football 2018: "Technology: Transforming the Economy of Sport" (01/02/2018)

With introductory remarks by Laura Flessel, the French Minister of Sport, and Fatma Samoura, the FIFA Secretary General, and through to the the final debate "Super Clubs: Innovative Strategies for Commercial Growth", the second edition of Think Football was organised around the theme "Technology…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Media Audiences, …
• Article # 115560
• Published on 21/03/18 at 16:20
©  FC St. Pauli
FC St. Pauli: Under Armour offers fans the chance to win a training session with the team's coach

The US sports equipment manufacturer Under Armour has launched a fitness challenge which will allow 25 FC St.Pauli (2.Bundesliga) fans to participate in a training session run by Markus Kauczinski, the coach of the German club, announced the club on 09/03/2018. To enter, fans must download…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Sporting Goods & Brands, …
• Article # 115941
• Published on 21/03/18 at 12:00