News Tank Football - Explore All Our Expert Articles on Sponsors & Partners

Filter by domain

Filter by year

Filter by month

Tennis: BNP Paribas (bank) extends as the title sponsor of the Indian Wells Masters until 2023

The French banking group BNP Paribas has extended its partnership with the WTA and ATP tennis tournament, the Indian Wells Masters (Coachella Valley, USA), for a five-year period (2019-2023). BNP Paribas will retain its title sponsor status, announced both partners on 18/03/2018. The tennis…

Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Social Responsibility, Sponsors - Partners
• Article # 115879
• Published on 20/03/18 at 17:00

adidas: a collectable shirt to celebrate the 25^th anniversary of OM's Champions League victory

The German brand adidas has launched a collectable Olympique de Marseille (Ligue 1 Conforama) shirt on 18/03/2018, to mark the occasion of the 25^th anniversary of the French club's 1-0 win in the Champions League final versus AC Milan (Serie A TIM) at the Olympiastadion München (GER) on…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 115869
• Published on 20/03/18 at 15:20

2018 World Cup: adidas presents the new away shirts of nine of the national teams under contract

The German brand adidas has unveiled the away shirts of nine of the national teams under contract with the German equipment manufacturer that have qualified for the 2018 World Cup: Germany, Argentina, Colombia, Spain, Mexico, Sweden, Japan, Russia and Belgium. "With the adidas Soccer mantra…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication, …
• Article # 115850
• Published on 20/03/18 at 14:10

Sportem: "A long-term vision is the key is to becoming a lifestyle brand" (L. Adornato, Juventus)

"When changing the identity of Juventus (in 2017), we had just obtained five years of growth to reach €350m in turnover with a leading position in the Italian market, but the domestic market was not helping us to get onto the international scene where our competitors were fighting. Competition is…

Domain(s): Clubs, Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Media Audiences, …
• Article # 115774
• Published on 20/03/18 at 12:40

2018 World Cup: Puma succeeds Umbro as equipment supplier of the Serbian Football Federation

The German brand Puma has formalised its partnership with the Serbian Football Federation on 16/03/2018. The information had already been unveiled by Serbian media in December 2017 and January 2018. The official duration of the contract has not yet been communicated, however, Puma alludes to…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Sporting Goods & Brands, …
• Article # 115803
• Published on 20/03/18 at 10:30

Think Football 2018: "Technology: Transforming the Economy of Sport" (01/02/2018)

""Technology: Transforming the Economy of Sport" was the overall theme of Think Football 2018, the second edition of this day of debates and discussions hosted by News Tank Football at the University of Paris-Dauphine, on Thursday 01/02/2018. The French Minister of Sport Laura Flessel, the…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Media Audiences, …
• Article # 115557
• Published on 20/03/18 at 10:05

Handball: Lagardère Sports extends its partnership with the German federation until 2024

Lagardère Sports Germany has extended its partnership with the German Handball Federation (DHB) for another four years until 2024, on 15/03/2018. The previous extension, which linked the two entities until 2020, was in 2014. Lagardère Sports Germany (then Sportfive) became a DHB agency from 2008…

Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Authorities, …
• Article # 115661
• Published on 19/03/18 at 17:20

Football: Raphaël Varane becomes the new French ambassador of Braun (shaving products)

French international footballer Raphaël Varane has become the new French ambassador of Braun, the German brand of electric shaving products, on 13/03/2018. "Raphaël Varane is a model of success for the brand. The French international has been able to focus on the most important stages of his…

Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Marketing - Communication, Merchandising - Licensing, …
• Article # 115663
• Published on 19/03/18 at 16:30

adidas: turnover of €21.2bn (+14.8%) and operating profit up by 31% to €2.07bn in 2017

adidas Group posted a turnover of €21.2bn during the financial year 2017 (from 01/01 to 31/12/2017), up 14.8% compared to 2016 (€18.5bn), announced the German equipment manufacturer on 14/03/2018. Excluding the impact of the discontinued operations (see elsewhere), the adidas Group's revenues…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 115746
• Published on 19/03/18 at 16:00

LaLiga Santander: Michael Higham leaves Arsenal FC to become head of sponsorships at Sevilla FC

Britain's Michael Higham has become head of sponsorships at Sevilla FC (LaLiga Santander) on 01/03/2018. He is under the direction of Ramon Loarte, chief marketing officer of the Spanish club. Higham's main mission is the internationalisation of the Andalusian club's partnerships. Michael…

Domain(s): Clubs, Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 115667
• Published on 19/03/18 at 09:45