Sponsors & Partners: archives September, 2018 (page 5/6)

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©  The FA

England: Head & Shoulders (shampoo) becomes an official partner of the national teams until 2020

Head & Shoulders, the shampoo brand of the US consumer products group Procter & Gamble, has become a partner of The FA, the English Football Association, for two seasons (2018-2020), on 06/09/2018. As part of the agreement, Head & Shoulders gains the status of official partner of the England…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 128335
• Published on
©  Schalke

eSports: Braineffect (food supplements) joins Honor, effect and Corsair as sponsors of Schalke 04

Braineffect, a German supplier of food supplements, has become an official partner of the FC Schalke 04 (Bundesliga) eSports team for the 2018-19 season, according to the German club on 06/09/2018. The value of the agreement, which may include an optional additional year, would be €150,000 per…
Domain(s): Sponsors & Partners
• Category(ies): esport - gaming
• Article # 128314
• Published on
©  D.R.

Licensing: Juventus renew agreement with IMG in Asia/Oceania and expand to the USA and Canada

IMG Licensing, the specialised branch of the agency IMG, has renewed and expanded its agreement with Juventus FC (Serie A TIM) on 05/09/2018. The duration of the new contract has not yet been communicated. IMG Licensing became Juventus FC's "exclusive licensing representative" in Japan…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Marketing - Communication, …
• Article # 128278
• Published on
©  Daniel Ricciardo

Formula 1: Facebook and Twitter communities of the drivers (September 2018)

Please find in the infographics below the Facebook (number of likes) and Twitter (number of subscribers) communities of the 20 drivers of the 2018 Formula 1 World Championship. Sebastian Vettel (GER) and Kimi Räikkönen (FIN) do not have an official account on Facebook or Twitter as…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 128212
• Published on
©  Chelsea FC

Nike: Chelsea FC present a connected third kit to be worn during Europa League matches in 2018-19

Chelsea FC (Premier League) and its equipment supplier, the American brand Nike, have presented the English club's third kit for the 2018-19 season, equipped with "NikeConnect" technology, according to the London club on 05/09/2018. The new shirt "enables fans to access exclusive experiences…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Sporting Goods & Brands, …
• Article # 128203
• Published on
©  D.R.

Basketball: Beats (headphones) becomes the official audio partner of the NBA from October 2018

Beats by Dre, an American brand of headphones and audio accessories, will become the official audio partner of the NBA, the Women's National Basketball Association (WNBA), the NBA G-League and USA Basketball (Federation) from the month of October 2018, according to the NBA on 05/09/2018. Beats…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing
• Article # 128188
• Published on
©  RFU_British Airways

Rugby: British Airways becomes a principal partner of Twickenham and the Rugby Football Union (ENG)

The UK airline British Airways, has become, with the RFU, "the inaugural principal partner to Twickenham Stadium (82,000 capacity), as well as a principal partner and official airline partner to England Rugby" as part of a "new multi-year deal," announced the body on 30/08/2018. "The new…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums
• Article # 128137
• Published on
©  D.R.

Soccerex USA: first edition at Marlins Park in Miami, Florida, on Thursday 15 and Friday 16/11/2018

The first edition of Soccerex USA will take place at Marlins Park in Miami (Florida, USA), on Thursday 15 and Friday 16/11/2018. Soccerex, an organiser of events dedicated to the football business, is expecting more than 1,400 participants from over 40 countries. "Sponsored by the London…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Media Audiences, …
• Article # 128045
• Published on