Sponsors & Partners: archives April, 2026 (page 4/5)

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Weekly News Extra (06-10/04/2026)

• LALIGA is appealing against the decision of the Labour Chamber of the National High Court regarding the delayed kick-off of the 2025-26 LALIGA EA Sports Matchday 9 fixtures, which was initiated by the Spanish Footballers’ Association to challenge the Spanish league’s decision to schedule the…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Essentials Clubs, Essentials Public Authorities & Regulations, Essentials Media, …
• Article # 437464
• Published on 10/04/26 at 18:00

Deal Tracker: Como 107, Real Betis, Olympique de Marseille… the latest sponsorship deals in football

• Harvey, an American AI platform specialising in legal services, has become an official partner of VfB Stuttgart (Bundesliga) as part of a multi-year agreement. This follows recent deals signed with Paris Saint-Germain (Ligue 1 McDonald's) and Fulham FC (Premier League). • Swiss watchmaker…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 437418
• Published on 10/04/26 at 12:30

UEFA: exclusive negotiations with Nike for official match balls of men’s club competitions (2027-2031)

Nike has entered into exclusive negotiations with UC3 to become the official match ball supplier for UEFA men’s club competitions for the 2027-2031 cycle (four seasons), the joint venture between UEFA and European Football Clubs (EFC) announced on 09/04/2026. Regarding the Champions League, the…

Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Sporting Goods & Brands, International authorities, …
• Article # 437313
• Published on 09/04/26 at 18:00

Sponsorship: Harvey enters into 3^rd sports partnership with VfB Stuttgart after deals with Fulham and PSG

Harvey, an American AI platform specialising in legal services, has become an official partner of VfB Stuttgart (Bundesliga) as part of a multi-year agreement, the club announced on 07/04/2026. Under this partnership, Harvey will benefit from brand visibility at the MHPArena (60,449 capacity…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 437139
• Published on 09/04/26 at 12:00

FIFA: partnership with Fanatics Fest NYC (16-19/07/2026) to offer activities around the 2026 World Cup

FIFA has partnered with Fanatics Fest NYC, a sports festival organised by the events division of the Fanatics group, with the 2026 edition set to take place at the Javits Center in New York (USA) from 16 to 19/07, on the weekend of the 2026 World Cup final, the international federation announced…

Domain(s): Sponsors & Partners
• Category(ies): International authorities, Event organisers, Sponsors - Partners, …
• Article # 437000
• Published on 08/04/26 at 13:00

Decathlon: global turnover of €16.8bn (+5.6%) in 2025, including €4.84bn generated in France (+1.8%)

Decathlon posted total revenue of €16.8bn for the 2025 financial year (01/01 to 31/12/2025), up 5.6% on 2024 (€15.6bn) in the 2025 financial year (1 January to 31 December 2025), an increase of 5.6% compared with 2024, the French sports goods design, production and distribution group announced on…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Sponsors - Partners, Finance, …
• Article # 436885
• Published on 07/04/26 at 15:00

Weekly News Extra (30/03-03/04/2026)

• Jürgen Eissmann has been appointed CEO of DFB Euro GmbH, the company responsible for organising the Women's Euro 2029. • "Euro 2032 is scheduled (in Italy and Turkey) and will take place, of that there is no doubt. I just hope that the infrastructure (in Italy) will be ready. If that’s not the…

Deal Tracker: The FA, FIFA, Newcastle United, PSG… the latest sponsorship deals in football

• The American food group PepsiCo, via its Pepsi Max beverage brand, has become the "official soft drinks partner" of England men's and women's national teams until 2030. • Paris Saunt-Germain (Ligue 1 McDonald's) has two news official partners : Harvey, an IA platform specialising in legal…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 436754
• Published on 03/04/26 at 17:30

BasicNet (Kappa): stable turnover of €415.8m in 2025, €47.3m in sponsorship and media spend

BasicNet, an Italian distributor and parent company of equipment manufacturer Kappa, has recorded revenues of €415.75m for the 2025 financial year (01/01 to 31/12/2025), up 1.6% on 2024 (€409.16m), the group announced upon publication of its preliminary results on 26/03/2026. • The group's…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Marketing - Communication
• Article # 436750
• Published on 03/04/26 at 17:00

Ligue 1 McDonald's: adidas extends as equipment supplier of Paris FC for eight seasons (2026-2034)

adidas has extended as equipment supplier of Paris FC (Ligue 1 McDonald's) for a further eight seasons, i.e. for the 2026-2034 cycle, the club announced on 03/04/2026. This partnership renewal was made official on 01/04 during a special event held at Stade Déjerine (Paris, FRA), home to Paris…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Sponsors - Partners, …
• Article # 436714
• Published on 03/04/26 at 14:00