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©  FC Barcelona
LALIGA EA Sports: WhiteBit (crypto) extends as official partner of FC Barcelona until 2029-30

WhiteBit, a Ukrainian cryptocurrency trading platform, has extended as official partner (2nd level) of FC Barcelona (LALIGA EA Sports) until the 2029-30 season, the club announced on 24/04/2026. The agreement covers the men's team, women's team (Liga F Moeve), basketball section (Liga ACB) and the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 439172
• Published on 24/04/26 at 17:00
©  Toulouse FC
Ligue 1 McDonald's: Corpay (payment solutions) official supplier of Toulouse FC from 2025-26

Corpay, an American payment solutions company, has become an official supplier of Toulouse FC (Ligue 1 McDonald's) for several seasons from 2025-26, the club announced on 23/04/2026. The American group ranks third in the French club's sponsorship hierarchy, alongside McDonald’s (fast food) and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 439137
• Published on 24/04/26 at 14:30
©  Sheffield United FC
Deal Tracker: Sheffield United, AFC, Schalke 04… the latest sponsorship deals in football

• adidas is to become the official equipment supplier of Sheffield United FC (Sky Bet Championship) from the 2026-27 season, taking over from the Italian group Erreà. • Aspetar, a Qatari hospital specialising in sports medicine and a sponsor of Paris Saint-Germain (Ligue 1 McDonald's), has…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 439089
• Published on 24/04/26 at 12:00
©  Sunderland AFC
Premier League: Hummel extends as equipment supplier of Sunderland AFC beyond the 2025-26 season

Hummel as extended as equipment supplier of Sunderland AFC (Premier League) under a multi-year agreement from the 2026-27 season, the club announced on 23/04/2026. The Danish brand initially became Sunderland's equipment supplier in 2024-25, when the club was competing in Sky Bet Championship…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sporting Goods & Brands, …
• Article # 438976
• Published on 23/04/26 at 16:00
©  Borussia Dortmund
Bundesliga: StarGames (online casino) extends as premium partner of Borussia Dortmund until 2028-29

StarGames, an online casino platform based in Malta, has extended as premium partner of Borussia Dortmund (Bundesliga) "ahead of schedule" and until 2028-29, the German club announced on 21/04/2026. StarGames, which first partnered with the club on 05/08/2024, ranks third in the club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 438771
• Published on 22/04/26 at 16:00
©  DFB
Germany: after Euro 2024 and the women’s national team, Wiesenhof (meat) to sponsor the DFB-Pokal

Wiesenhof, a German brand specialised in meat and frozen products, is to become a sponsor of the DFB-Pokal (men's) and the DFB-Pokal Frauen (women's) for four seasons (2026-2030), the Deutscher Fussball Bund announced on 21/04/2026. The group thus joins the ranks of official partners of the two…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Sponsors - Partners, Marketing - Communication, …
• Article # 438764
• Published on 22/04/26 at 12:00
©  LOSC Lille
LOSC Lille: New Balance, the club's equipment supplier since 2016-17, extends contract beyond 2025-26

New Balance has extended as official equipment supplier of LOSC Lille (Ligue 1 McDonald's) beyond the 2025-26 season and "for many more years to come," the French club announced on 21/04/2026. This extension brings the partnership to over ten years, as New Balance has been a partner of LOSC…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Sponsors - Partners, …
• Article # 438682
• Published on 22/04/26 at 10:00
©  Brentford FC
Brentford FC: Indeed (job search platform) to replace Hollywoodbets as main shirt sponsor from 2026-27

Indeed, an American digital job search platform, has extended its partnership with Brentford FC (Premier League) to become the club's main shirt sponsor under a multi-year agreement from the 2026-27 season, the club announced on 21/04/2026. This new agreement, which also covers the women's…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sponsors - Partners, …
• Article # 438645
• Published on 21/04/26 at 18:00
©  SSC Napoli
Serie A Enilive: XTB (online broker) global partner of SSC Napoli until 2026-27

XTB, a Polish company specialising in online brokerage, has become a global partner of SSC Napoli (Serie A Enilive) until the end of the 2026-27 season, the club announced on 21/04/2026. Under this agreement, XTB ranks third in the Italian club’s sponsorship hierarchy, alongside six other…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 438595
• Published on 21/04/26 at 14:00
©  SS Lazio
Serie A Enilive: Polymarket (prediction platform) main shirt sponsor of SS Lazio until 2027-28

Polymarket, a blockchain predictive market platform that allows users to bet on future events, has become the main shirt sponsor of SS Lazio (Serie A Enilive) under a multi-year partnership, the club announced on 18/04/2026. The brand's logo first appeared on Lazio's kits for the match against SSC…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sponsors - Partners, …
• Article # 438450
• Published on 20/04/26 at 15:10