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©  D.R.
FIFA: Inter Rapidísimo (COL, logistics), "official supporter" of the Women's World Cup 2023

Inter Rapidísimo, a Colombian parcel delivery service, has become an "official supporter" of the Women's World Cup 2023, announced FIFA on 21/02/2023. The competition will be held from 20/07 to 20/08/2023 in Australia and New Zealand. As part of this agreement, the Colombian company will…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 281101
• Published on 23/02/23 at 13:40
©  MLS
MLS: adidas extends as exclusive equipment supplier for 29 franchises until 2030 ($830m)

adidas is to continue as the exclusive equipment supplier to all 29 Major League Soccer franchises as part of a "multi-year and multi-faceted agreement," announced the North American football league on 22/02/2023. This new agreement will cover six seasons, i.e. until 2030, and is worth a total of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 281100
• Published on 23/02/23 at 13:00
©  Formula One Group
Formula One Group: Qatar Airways succeeds Emirates as F1's official airline partner

Qatar Airways has become a global partner (first level) of Formula One Group as part of a "multi-year deal" from the 2023 season, announced the body at the Motorsport Festival in Doha (QAT) on 22/02/2023. As part of the agreement, the airline will have the status of Formula 1's "official…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 281072
• Published on 23/02/23 at 10:40
©  DFB
Germany: Vorwerk (home appliances), official partner of the women's national team from 2023

Vorwerk, a home appliances group and owner of the Thermomix brand, has become an official partner of the German women's national team through the Deutscher Fussball Bund (DFB) from 2023, announced the German Football Association on 21/02/2023. This is the company's first sports sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 280946
• Published on 22/02/23 at 11:30
©  FC Barcelona
FC Barcelona: Afizzionados (TV channel), regional partner in Mexico for three seasons (2023-2026)

Afizzionados, a Mexican pay-TV sports channel, has become a regional partner (3rd level) of FC Barcelona (LaLiga Santander) in Mexico for three seasons (2023-2026), announced the club on 20/01/2023. As part of the agreement, Afizzionados has the status of Barça's "official fan experience…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Media
• Article # 280859
• Published on 21/02/23 at 16:35
©  D.R.
Formula 1: Zinedine Zidane, sponsor of Alpine's "equal opportunity programmes"

Zinedine Zidane has been appointed ambassador of the BWT Alpine F1 Team and sponsor of its equal opportunities programmes "Rac(H)er" and the second edition of the "Concours Excellence Mécanique Alpine (nationwide competition)," announced the Formula 1 team during the presentation ceremony of its…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Employment - training
• Article # 280549
• Published on 17/02/23 at 16:10
©  News Tank
Weekly News Extra (13-17/02/2023)

• An offer of more than €4bn from a group of private Qatari funds has reportedly been made for the purchase of Manchester United FC (Premier League). • Iranian businessman Jahm Najafi, who heads a consortium of Middle Eastern entrepreneurs, has reportedly made a €3.75bn bid to buy Premier League…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Clubs, Sponsors - Partners, …
• Article # 280589
• Published on 17/02/23 at 16:00
©  Paris Saint-Germain
Paris Saint-Germain: Purnell (watchmaker), official partner for three years (2023-2026)

Purnell, a Swiss luxury watch brand, has become an official partner (3rd level) of Paris Saint-Germain (Ligue 1 Uber Eats) for three years (2023-2026), announced the club on 16/02/2023. As part of the agreement, the Swiss watchmaker will benefit from the status of "official timekeeper" of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 280424
• Published on 16/02/23 at 15:50
©  RGS Events
Paris 2024: RGS Events, official furniture, fixtures & equipment supplier for the Olympic Games

RGS Events, an Australian company specialised in the supply of furniture, fixtures and equipment (FF&E) for the major events industry, has become an official supporter of the COJO Paris 2024 on 13/02/2023. RGS Events will therefore be responsible for the supply of furniture and equipment…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Stadiums
• Article # 280389
• Published on 16/02/23 at 13:00
©  DFB
Germany/DFB: Continental (tyres) expands its partnership to include the women's team (2023-2026)

German tyre brand Continental has expanded its partnership with the Deutscher Fussball Bund (DFB) to include the women's national team, announced the German Football Association on 15/02/2023. The company based in Hannover (GER) had initially become an official partner (2nd level) of the men's…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 280364
• Published on 16/02/23 at 10:00