Sponsors & Partners: archives (page 318/935)

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©  WTA

Tennis: Hologic (medical tech, USA), title sponsor of the WTA Tour from 2022

Hologic, a US medical technology company, has become the title sponsor of the WTA Tour, the women's professional tennis circuit organised by the WTA, as part of a "multi-year alliance," on 03/03/2022. The agreement, is "the largest global sponsorship in WTA history and Hologic’s first worldwide…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 244175
• Published on
©  EA Sports

War in Ukraine: EA Sports (gaming) to remove Russian national team and clubs from its FIFA games

"In line with our partners at FIFA and UEFA, EA Sports has initiated processes to remove the Russian national team and all Russian clubs from EA Sports FIFA products including: FIFA 22, FIFA mobile and FIFA online. We're also actively evaluating related changes to other areas of our games,…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, Digital, …
• Article # 244122
• Published on
©  RFEF

Spain: Iberia (airline) extends as an official partner of the Spanish Football Federation until 2026

Iberia has extended as a partner and "official airline of the Real Federacion Espanola de Futbol (RFEF) and its national teams" for five seasons (2022-2026), announced the Spanish Federation on 02/03/2022. Iberia will continue to benefit from the status of official sponsor, the second level in…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 243990
• Published on
©  Everton FC

War in Ukraine: Everton suspends partnership with Alisher Usmanov's Russian group USM Holdings

"The club can confirm that it has suspended with immediate effect all commercial sponsorship arrangements with the Russian companies USM, Megafon and Yota," announced Everton FC (Premier League) on 02/03/2022. The reason for the suspension is Russia's invasion of Ukraine led by President Vladimir…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 243988
• Published on
©  Panini

Crypto-assets: Panini launches its first collection of NFTs dedicated to French football

Panini, an Italian manufacturer of collectible cards and stickers, has launched its first collection of NFTs dedicated to French football, consisting of 420 digital cards and authenticated on its own blockchain, announced the group on 01/03/2022. "This first collection of NFT stickers is…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 243965
• Published on
©  D.R.

War in Ukraine: adidas suspends partnership with the Football Union of Russia (FUR)

"adidas is suspending its partnership with the Russian Football Union (FUR) with immediate effect," according to a spokesperson for the German equipment manufacturer on 01/03/2022. Russia's invasion of Ukraine led by President Vladimir Putin, which began on Thursday 24/02/2022, has led to the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Authorities, …
• Article # 243886
• Published on
©  ASO

Tour de France: lastminute.com (travel and leisure), "official travel partner" from 2022

lastminute.com, an online travel package booking company, is to become an "official travel partner" of the Tour de France from 2022, announced Amaury Sport Organisation (ASO), the organiser of the event, on 01/03/2022. "The sponsorship agreement includes Paris-Roubaix, Paris-Roubaix Femmes, the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Game - pitch, Marketing - Communication
• Article # 243868
• Published on
©  Villarreal CF

LaLiga Santander: Color Star Technology, sleeve sponsor of Villarreal CF until the end of 2021-22

Color Star Technology, an American company specialised in training and entertainment, has become a sleeve sponsor of Villarreal CF (LaLiga Santander) until the end of the 2021-22 season, on 25/02/2022. Prior to this announcement, and apart from an agreement also for half a season with Jawwy…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 243804
• Published on
©  Borussia Dortmund

Bundesliga: Signal Iduna extends naming rights to Borussia Dortmund's stadium until 30/06/2031

Signal Iduna, a German insurance and financial services company, has extended its naming rights for Borussia Dortmund's stadium, the "Signal Iduna Park" (81,365 capacity), until the end of the 2030-31 season, announced the club on 28/02/2022. Signal Iduna, a minority shareholder of the club…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 243725
• Published on
©  D.R.

Valencia CF: Cazoo (vehicle e-commerce) to succeed Socios.com as main shirt sponsor from 2022-23

Cazoo, an online vehicle sales platform, is to become the main shirt sponsor of Valencia CF (LaLiga Santander) from 2022-23 as part of a "multi-year agreement," announced the Spanish club on 28/02/2022. The British company will pay Valencia CF €4m per year, according to Spanish media reports…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 243713
• Published on