Sponsors & Partners: archives (page 322/935)

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Spain: Decathlon launches "D-padel.com" an e-commerce platform dedicated to padel

Decathlon has launched "D-padel.com" in Spain, an e-commerce marketplace dedicated to padel, according to the Spanish subsidiary of the French-based group that designs, produces and distributes sporting goods on 15/02/2022. The platform "will offer from more than 15,000 references among which…

Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication, …
• Article # 242419
• Published on 15/02/22 at 15:30

Chelsea FC: Three (telecoms) launches 5G at Stamford Bridge, a first in the Premier League

Three UK, a telephone operator belonging to Hong Kong's CK Hutchison Holdings, has activated its partnership with Chelsea FC (Premier League) and is deploying a 5G network at Stamford Bridge (London, ENG), announced the English club on 11/02/2022. "Stamford Bridge (40,853 capacity) becomes the…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 242332
• Published on 14/02/22 at 17:45

Under Armour: a record financial year in 2021 with $5.68bn in turnover (+27%) and a $360m net profit

Under Armour has posted a turnover of $5.683bn (€5.08bn as of 31/12/2021) for the financial year 2021, up 27% compared to 2020, a year hit by the Covid-19 pandemic ($4.474bn/€3.64bn as of 31/12/2020), announced the American equipment manufacturer on 11/02/2022. The company, founded in 1996, has…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 242288
• Published on 14/02/22 at 15:00

Rugby: Altrad (construction), main jersey sponsor of an Australian franchise for 2022-2025

French construction and industrial equipment distributor Altrad has become a major partner and shirt sponsor of the Western Force (Super Rugby Pacific) for four seasons (2022-2025), according to the Australian professional rugby union franchise based in Perth, on 11/02/2022. The agreement was…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 242267
• Published on 14/02/22 at 14:00

Formula 1: BWT (water treatment), title sponsor of Alpine F1 Team from the 2022 season

BWT (Best Water Technology), an Austrian company specialised in water treatment equipment, has become the first title sponsor of the "BWT Alpine F1 Team" from the 2022 season, announced the French Formula 1 team on 11/02/2022. As part of the long-term strategic partnership, which aims to…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 242161
• Published on 14/02/22 at 12:30

Tennis/Monte-Carlo Masters: Rolex and BNP Paribas extend, Generali and Maserati new sponsors

Rolex and BNP Paribas have renewed their partnership with the Rolex Monte-Carlo Masters (ATP Masters 1000) for the next 10 years and three additional years respectively, according to the Société Monégasque pour l'Exploitation du Tournoi de Tennis (S.M.E.T.T.), the tournament's organising company…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 242142
• Published on 14/02/22 at 10:20

Borussia Mönchengladbach: Sonepar (electrical products) extends as sleeve sponsor until 2024-25

Sonepar, a French group specialised in the distribution of electrical products, has extended its sponsorship of Borussia Mönchengladbach (Bundesliga) as a sleeve sponsor and "innovation partner" for three more seasons (2022-2025), announced the German club on 11/02/2022. Sonepar continues to…

Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 242227
• Published on 14/02/22 at 09:40

Weekly News Extra (07-11/02/2022)

• The final of Euro 2024 is scheduled in Germany on Sunday 14/07/2024. The opening match will be played one month earlier, on Friday 14/06/2024. • Tottenham Hotspur FC (Premier League) is a candidate to host the 2026 Super Bowl (NFL) at Tottenham Hotspur Stadium. • ESPN+, an OTT sports…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Clubs, Authorities, Media, …
• Article # 242172
• Published on 11/02/22 at 18:00

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 241433
• Published on 11/02/22 at 17:45

Asics: a turnover of €3bn (+22.9%) and operating profit of €165m in 2021

Asics has posted a turnover of JPY 404bn (€3.05bn as of 31/12/2021) for the 2021 financial year up 22.9% versus the previous year, according to the Japanese equipment manufacturer on 10/02/2022. In particular, global sales in the running category rose by 31% to JPY 208bn (€1.57bn). Asics posted…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Marketing - Communication
• Article # 242102
• Published on 11/02/22 at 14:30