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©  Manchester City FC
Premier League: Manchester City partners with luxury hotel Emirates Palace in Abu Dhabi (UAE)

Emirates Palace, a luxury five-star hotel in Abu Dhabi (United Arab Emirates) operated by the Mandarin Oriental Hotel Group International Limited, a Hong Kong hotel investment and management group specialised in luxury hotels and resorts, has become an official partner of Manchester City FC…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Game - pitch, Marketing - Communication, …
• Article # 238389
• Published on 04/01/22 at 16:30
©  Decathlon
Tennis: Artengo (Decathlon) succeeds Asics and Wilson as equipment supplier of Gaël Monfils (FRA)

Artengo, the racket sports equipment brand of the Decathlon group, has become a partner of French tennis player Gaël Monfils (35) for five years (2022-2026), announced the French group on 03/01/2022. From 2022 onwards, Artengo will supply Gaël Monfils with his rackets, footwear and match and…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Merchandising - Licensing
• Article # 238304
• Published on 04/01/22 at 10:20
Rugby: Warner's offers Northampton Saints fans chance to win alcohol-free gin for "Dry January"

Warner's Distillery has activated its partnership with Northampton Saints (Gallagher Premiership Rugby) as part of "Dry January" by offering the chance to win a bottle of 0% Warner's gin via social media, announced the club on 01/01/2022. In order to win fans must post a message mentioning the…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication, …
• Article # 238285
• Published on 03/01/22 at 16:40
©  RFEF
"Best wishes for 2022!" (News Tank)

News Tank wishes each and every one of its subscribers and readers a very happy new year 2022! "May the news of the next 12 months finally be rid of the words 'coronavirus', 'Covid-19', 'cancellation', 'closure', 'postponement' or 'capacity' which polluted so much of the past months' news,…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 238132
• Published on 01/01/22 at 00:01
©  NBA
NBA: franchises allowed to display a sponsor on shooting shirts and warm-up jackets from 2022

"The National Basketball Association's (NBA) board of governors has approved an additional sponsorship patch for team uniform sets for the 2021-22 season, with the upcoming shooting shirt patch program allowing teams to include sponsor patches on both team shooting shirts and warm-up jackets,…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Sponsors - Partners
• Article # 238144
• Published on 31/12/21 at 11:00
©  Velas
Formula 1: Velas (blockchain, SUI), premium partner of Scuderia Ferrari from 2022

Velas Network AG, a Swiss blockchain and NFT platform, has become a premium partner (2nd level) of Scuderia Ferrari from 2022 as part of a "multi-year agreement," announced the Formula 1 team on 27/12/2021. This is Ferrari's first partnership with a crypto brand.  "The agreement provides for…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 238033
• Published on 29/12/21 at 14:00
©  D.R.
Weekly News Extra (20-24/12/2021)

• The approval of four LaLiga Santander clubs (Deportivo Alavés, RC Celta, Club Atletico Osasuna and Villarreal CF) accounts for the 2020-21 financial year. • Arabic to become the fifth official language of FIFA, after English, French, German and Spanish, according to Gianni Infantino, FIFA…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Clubs, Stadiums, …
• Article # 237858
• Published on 24/12/21 at 16:00
©  NTF
News Tank Football wishes you a very happy end of the year, see you in 2022!

The entire News Tank Football team would like to wish each and every subscriber and reader a very happy end of the year 2021. Following the publication in 12 months of nearly 3,000 items of information (news, appointments, interviews, data, dossiers, documents, selections, etc.), the daily…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 237813
• Published on 24/12/21 at 14:30
©  FC Bayern Munich
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 237839
• Published on 24/12/21 at 13:00
©  TSG 1899 Hoffenheim
Bundesliga: Audi extends as a partner of FC Augsburg and TSG Hoffenheim for 2021-2023

Audi, a German car manufacturer belonging to the Volkswagen Group, has extended its partnerships with FC Augsburg 1907 and TSG 1899 Hoffenheim (Bundesliga) for two additional seasons (2021-2023), announced the two clubs on 22/12/2021. The agreement between FC Augsburg and Audi's regional…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs
• Article # 237754
• Published on 23/12/21 at 13:00