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MLS: Nashville SC, first club to be paid in Bitcoin by its crypto partner (Valkyrie Investments)

Valkyrie Investments, a finance company based in Nashville (Tennessee, USA), has become a "founding partner" (first level) of Nashville SC, announced the MLS franchise on 08/03/2022. "The groundbreaking partnership makes Nashville SC the first Major League Soccer club to accept its full…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 244685
• Published on 09/03/22 at 15:30

Tennis: Emma Raducanu (ENG) becomes an ambassador for Vodafone (telecoms), partner of Wimbledon

Emma Raducanu has become an ambassador for Vodafone UK, the British subsidiary of telecommunications group Vodafone, on 08/03/2022. "I'll be working as their ambassador for Play Your Way to Wimbledon. Throughout this tournament, we'll work with Lawn Tennis Association (LTA) and Wimbledon to help…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 244653
• Published on 09/03/22 at 14:40

Italy: Puma to supply match balls for Lega Serie A competitions from 2022-23

The German equipment manufacturer Puma will become the official technical partner of the Lega Serie A from 01/07/2022 and will supply match balls for its competitions, announced the Italian professional league on 07/03/2022. Puma succeeds the American brand Nike, which had been supplying balls…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 244471
• Published on 08/03/22 at 11:40

FC Schalke 04: Vivawest (real estate) succeeds Gazprom (RUS, energy supplier) as main shirt sponsor

Vivawest, a German company specialised in real estate, has become the main shirt sponsor of FC Schalke 04 (2.Bundesliga) "effective immediately," announced the club on 05/03/2022. Vivawest succeeds the Russian company Gazprom (gas and electricity), whose contract was terminated by the German club…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 244462
• Published on 08/03/22 at 10:20

War in Ukraine: Puma (equipment manufacturer) suspends operations at its stores in Russia

The German equipment manufacturer Puma has decided to "suspend operations at all its stores in Russia," announced the group on 05/03/2022. The reason for the decision is Russia's invasion of Ukraine, which began on Thursday 24/02/2022, and following which the brand initially suspended its…

Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Social Responsibility
• Article # 244392
• Published on 07/03/22 at 17:00

Premier League: OKX (cryptocurrency exchange), official partner of Manchester City FC from 2021-22

The Seychelles-based cryptocurrency exchange OKX has become an official partner of Manchester City FC (Premier League) from the 2021-22 season, announced the club on 04/03/2022. The deal is OKX's first sponsorship agreement in sports. "The partnership will span Manchester City men's and…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 244385
• Published on 07/03/22 at 15:30

War in Ukraine/F1: Haas ends contracts with Russian title sponsor and driver Nikita Mazepin

"Haas F1 has elected to terminate, with immediate effect, the title sponsorship of Uralkali and the driver contract of Nikita Mazepin (RUS). As with the rest of the Formula 1 community, the team is shocked and saddened by the invasion of Ukraine and wishes for a swift and peaceful end to the…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 244358
• Published on 07/03/22 at 14:40

Weekly News Extra (28/02-04/03/2022)

• Net losses for Manchester United FC (Premier League), SL Benfica (Liga Portugal Bwin) and AS Roma (Serie A TIM) and a profit for Borussia Dortmund (Bundesliga) after the first half of the 2021-22 financial year. • Ukraine has asked FIFA to postpone its 2022 World Cup play-off match against…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Clubs, Sponsors - Partners, …
• Article # 244287
• Published on 04/03/22 at 17:35

Formula 1: Twitter, Facebook and Instagram accounts of the drivers and teams (March 2022)

Please find in the infographics below the Facebook (number of likes) and Twitter and Instagram (number of followers) communities of the 20 drivers and the 10 teams of the 2022 Formula 1 World Championship. For this new season, which begins on 20/03/2022 with the Barhain Grand Prix, three teams…

Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 244206
• Published on 04/03/22 at 14:00

Tennis: Infosys (IT) extends as a digital innovation partner of Roland-Garros until 2026

Infosys, an Indian IT services company, has extended as a "digital innovation partner" of Roland-Garros for five years until 2026, announced the French Tennis Federation, organiser of the Grand Slam tournament, on 03/03/2022. Infosys has the status of official partner, the third level in the…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Social Responsibility
• Article # 244159
• Published on 04/03/22 at 12:30