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©  FAF
Insurer Macir Vie to extend partnership with the Algerian federation in 2014

Macir Vie, leading Algerian private and health insurer has extended its partnership with the FAF (Algerian Football Federation) in 2014, the body announced, on the 05/01/2014.The company has been partner of the Federation since 2008 and will be a major sponsor of the national team during the 2014…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 13369
• Published on 09/01/14 at 11:47
©  NIKE
CONMEBOL unveils "Ordem", the Nike ball for the 2014 Copa Libertadores

CONMEBOL (the South American Football Confederation) has unveiled the "Ordem" football (first word of Brazil's slogan, "Ordem e Progresso", "Order and Progress"), the Official Nike ball of the 2014 Copa Libertadores, on the 07/01/2014. It will be used for the first time at the opening of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 13348
• Published on 08/01/14 at 17:59
©  FC Bayern
Bundesliga: Henkel Beauty Care to become partner of Bayern Munich until 2014-15

German brand of beauty products Henkel Beauty Care has become partner of FC Bayern Munich (Bundesliga) until 2014-15, the club announced during their winter training camp in Doha (QAT), on the 07/01/2014. Henkel Group specialises in household cleaning products, cosmetics and adhesive…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13339
• Published on 08/01/14 at 16:53
©  D.R.
England: American writer John Green becomes sponsor of AFC Wimbledon (4th Division)

The American writer and video blogger John Green has become the sponsor of AFC Wimbledon (Football League Two, the English fourth division) the club announced, on the 07/01/2014. The 36-year-old author, whose last book « The fault in our stars » was elected book of the year in 2012 by the Time…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13313
• Published on 08/01/14 at 15:26
©  VFL Wolfsbourg
Bundesliga : South Korean tire manufacturer Nexen Tire new sponsor of VfL Wolfsburg for 2013-14

South Korean tire manufacturer Nexen Tire has become an official sponsor of VfL Wolfsburg (Bundesliga, GER) for the rest of the 2013-14 season, on the 27/12/2013.Nexen Tire will appear on the LED advertisement boards at the Volkswagen Arena (30,000 seats) and on the club communications media. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13265
• Published on 07/01/14 at 19:30
©  Liverpool FC
Premier League: Indian electronics group Xolo official partner of Liverpool FC until 2018

Indian smart mobile devices brand Xolo has become an official partner of Liverpool FC (Premier League) until 2018, the club announced on the 06/01/2014.Xolo becomes the first regional marketing partner of the club in India. The company will use the image of Liverpool FC for advertising campaigns…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13276
• Published on 07/01/14 at 18:50
©  Racing Club
Argentina: Brazilian company Topper to become kit supplier of Racing Club until 2016

Brazilian kit supplier Topper has become the official partner of Racing Club de Avellaneda (Argentinian first division) until 2016, announced the club from the suburb of Buenos Aires, on the 02/01/2014. Racing Club’s players will play with their new kit during the first game of the 2014 Closing…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 13287
• Published on 07/01/14 at 18:40
©  Paris SG
Ligue 1: Q.Media and JC Decaux exclusive partners of Paris SG in the Middle East until June 2014

Q.media, leading media company in Qatar, and Q.Media Decaux, a joint venture between Q.Media and the French outdoor advertising group JC Decaux, have been officially designated exclusive regional media partners of Paris Saint-Germain in the Middle East, from the 15/12/2013 until the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13223
• Published on 06/01/14 at 15:45
©  D.R.
Turkey: Adidas believed to extend partnership with Fenerbahce until 2018-19

German kit supplier Adidas are believed to extend their partnership with Fenerbahce (TUR), according to the Turkish press on the 03/01/2014. The contract between the two parties runs until the end of the 2013-14 season and would be extended until 2018-19.Under the new agreement, Fenerbahce would…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 13215
• Published on 03/01/14 at 18:56
Facebook to buy SportStream, a company specialising in the gathering of sports data

Social network Facebook has bought SportStream, a company specialising in the gathering, aggregation and real-time analysis of sports data for sport professionals (clubs, media, distributors...), on the 18/12/2013. This acquisition should help Facebook's media partners to find and exploit sports…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 13180
• Published on 02/01/14 at 19:15