Filter by domain
Filter by year
©  Warrior
Kolo Touré (Liverpool) becomes ambassador of American kit supplier Warrior

Kolo Touré, the Ivorian international who plays for Liverpool FC (Premier League) has become an ambassador of the American kit supplier Warrior, announced the brand, on the 13/12/2013.Kolo Toure will wear the Skreamer brand of boots. He is also equipped with Warrior products by the club, as the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing
• Article # 12915
• Published on 18/12/13 at 18:00
©  Repubblica.it
Serie A: Turkish Airlines in talks to become Roma's shirt sponsor

Turkish Airlines are in talks with AS Roma (Serie A) to become their main shirt sponsor, according to the Italian daily Corriere dello Sport, on the 15/12/2013.Turkish Airlines have offered €11 million over three and a half years, until the end of the 2016-17 season, to be the Roman club's shirt…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 12895
• Published on 18/12/13 at 11:10
©  Vasco da Gama
Brazil: Nissan break contract with Vasco da Gama following incidents against Atletico Paranaense

The Brazilian subsidiary of Japanese automaker Nissan have ended their sponsorship deal with Vasco da Gama (Brazil), on the 16/12/2013.The termination by Nissan comes following violent clashes between supporters which resulted in several serious injuries on the last day of the Brazilian…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 12864
• Published on 17/12/13 at 18:30
China: Unilever's Clear becomes partner of Guangzhou Evergrande FC

Cosmetics brand Clear, which belongs to the Dutch group Unilever, has become a sponsor of Guangzhou Evergrande FC (CHN), on the 10/12/2013.The agreement was negotiated by the U.S. marketing rights agency Octagon. Guangzhou Evergrande will integrate Clear's new strategic advertising campaign for…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 12854
• Published on 17/12/13 at 17:45
©  D.R.
FIFA: power supplier Aggreko to be official partner of the 2014 World Cup

Aggreko, a company specialising in providing power solutions for events has become official partner of the 2014 World Cup in Brazil, announced FIFA (Federation Internationale de Football Association) on the 16/12/2013.The company will provide the required broadcast power solutions to the IBC…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 13270
• Published on 17/12/13 at 12:47
©  FCB
La Liga: IT group Intel put logo inside Barcelona shirt

The IT group Intel have made a deal to display their logo inside FC Barcelona's (La Liga, ESP) shirt, the club announced during the official presentation of the partnership, on the 12/12/2013.It is the first time the Catalan club have put a logo inside their shirt. Getafe (La Liga) were the first…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 12798
• Published on 16/12/13 at 17:20
©  D.R.
Naming of the Parc des Princes: "€ 8m of potential benefits per year" (Jean-Claude Blanc, Paris SG)

"The new license includes the possibility of naming the stadium, which would allow us to add the name of a partner to the existing name of Parc des Princes. This is only a possibility and we evaluate the potential benefits at € 8m per year," said Jean-Claude Blanc, Chief Operating Officer of Paris…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 13300
• Published on 16/12/13 at 13:17
Italy: car brand Dacia becomes official partner of Serie B

The car brand Dacia, part of the Renault group, have become the official sponsor of the Serie B (the Italian second division) for the 2013-14 season.The contract was negotiated by the RCS Sport agency, the exclusive marketing advisors for the Serie B until the end of the 2016-17 season. RCS Sport…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 12755
• Published on 13/12/13 at 17:20
Chinese brewer Tsingtao partner of the Asian Football Confederation until 2017

Chinese brewer Tsingtao has signed a partnership with the AFC (Asian Football Confederation), on the 10/12/2013. From the 01/01/2014 and until 2017, the brand will be the official sponsor of the Asian Champions League and all other AFC club competitions. The value of the partnership is estimated…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 12752
• Published on 13/12/13 at 17:00
©  Villarreal CF
La Liga: CaixaBank become partners of Villarreal until 2014-15

Spain's CaixaBank have become an official sponsor of Villarreal (La Liga), the club announced, on the 12/12/2013. Both parties are bound until the end of the 2014-15 season.CaixaBank will be present on the El Madrigal stadium's (25,000 seats) perimeter advertising, and will also install a "third…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 12746
• Published on 13/12/13 at 16:40