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©  D.R.
Turkey: Adidas believed to extend partnership with Fenerbahce until 2018-19

German kit supplier Adidas are believed to extend their partnership with Fenerbahce (TUR), according to the Turkish press on the 03/01/2014. The contract between the two parties runs until the end of the 2013-14 season and would be extended until 2018-19.Under the new agreement, Fenerbahce would…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 13215
• Published on 03/01/14 at 18:56
Facebook to buy SportStream, a company specialising in the gathering of sports data

Social network Facebook has bought SportStream, a company specialising in the gathering, aggregation and real-time analysis of sports data for sport professionals (clubs, media, distributors...), on the 18/12/2013. This acquisition should help Facebook's media partners to find and exploit sports…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Marketing - Communication
• Article # 13180
• Published on 02/01/14 at 19:15
©  D.R.
Bundesliga: Rewe to renew as title sponsor of Borussia Dortmund family stand until 2015-16

German supermarkets and hypermarkets group Rewe has extended its partnership with Borussia Dortmund (Bundesliga) until 2015-16, the club announced on the 20/12/2013. The company has been supporting the 2013 Champions League finalist since the beginning of the 2010-11 season. Rewe will benefit from…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13342
• Published on 26/12/13 at 14:18
©  Puma
Mario Balotelli to become an ambassador of German sports brand Puma

23-year-old AC Milan player Mario Balotelli (Italian International, 23 selections, 12 goals) has become an ambassador of the German sports brand Puma, on the 23/12/2013.To celebrate this multi-year partnership, the player has unveiled on his Twitter account his new boots, covered with the headline…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13080
• Published on 24/12/13 at 19:00
©  D.R.
England: Samsung's contest offers amateur players three professional contracts

The final of the "Win a pro contract" competition, organised and sponsored by Korean electronics manufacturer Samsung, takes place at Swindon Town's (League One, English third division) County Ground, on the 12/01/2014.22 amateur players will play an 11-a-side game hoping to be spotted by the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 13078
• Published on 24/12/13 at 18:45
©  US Soccer
Nike and the U.S. Soccer Federation renew their partnership for nine years

Nike and the USSF (U.S. Soccer Federation) have extended their partnership for nine more years, the American sporting goods manufacturer announced on the 20/12/2013. Both parties have been partners since 1995 and are now bound until 2023.Nike will supply men and women’s United States teams at…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 13084
• Published on 24/12/13 at 18:30
©  Arsenal FC
The European clubs shirt market

NTF publish a report on the market of European football clubs shirts. The shirt represents two sources of revenue for European clubs that are likely to grow in the future: sponsorship and merchandising revenues.The following report analyzes the importance of the different kit suppliers among the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 13093
• Published on 24/12/13 at 16:15
©  FC Barcelona
The kit supplier market for clubs in Europe

The kit and equipment supplier market for the five major European leagues (Barclays Premier League, Bundesliga, Serie A TIM, Liga BBVA and Ligue 1) represents €390 million in revenue for the 98 first division clubs.The largest contract in the world binds Real Madrid (La Liga) to Adidas for €38…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 11976
• Published on 24/12/13 at 11:00
German car manufacturer Volkswagen become top sponsor of the French Federation until 2018

German car manufacturer Volkswagen have become a top sponsor of the FFF (French Football Federation) for the period 2014-2018. The German group will sponsor the French national teams until the end of the 2017-18 season.The agreement is estimated at € 5 million per year. Volkswagen replace Citroën…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 13070
• Published on 23/12/13 at 19:20
Nike : Net profit up 40 % to € 393 million for September, October and November 2013

The American sportswear company Nike announced a € 393 million ($ 537 million) net profit for the second quarter of its 2014 fiscal year (from the 01/09 to the 30/11/2013), on the 12/12/2013. This represents a 40% increase compared to the same period in 2012."Our strong second quarter results show…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance
• Article # 13051
• Published on 23/12/13 at 18:45