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Premier League: Aperol Spritz , property of Campari group, to sponsor Manchester United until 2017

Campari, an Italian group specialised in spirits, have announced a partnership with Manchester United (Premier League champion in 2012-13) with their brand Aperol Spritz on the 10/01/2014. The three-year agreement will run until the end of the 2016-17 season. Aperol Spritz will be present on Old…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13456
• Published on 10/01/14 at 17:36
©  Botafogo
Brazil: energy drinks Guaraviton to remain shirt sponsor of Botafogo in 2014

Energy drinks brand Guaraviton, property of Viton 44 group, has extended its partnership with Botafogo (Brazil), the club announced, on the 09/01/2014. The Brazilian company will remain the Rio-based club's main shirt sponsor during the 2014 season. The logo is displayed 8 times on the club’s kit…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication
• Article # 13435
• Published on 10/01/14 at 15:45
©  FAF
Insurer Macir Vie to extend partnership with the Algerian federation in 2014

Macir Vie, leading Algerian private and health insurer has extended its partnership with the FAF (Algerian Football Federation) in 2014, the body announced, on the 05/01/2014.The company has been partner of the Federation since 2008 and will be a major sponsor of the national team during the 2014…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 13369
• Published on 09/01/14 at 11:47
©  NIKE
CONMEBOL unveils "Ordem", the Nike ball for the 2014 Copa Libertadores

CONMEBOL (the South American Football Confederation) has unveiled the "Ordem" football (first word of Brazil's slogan, "Ordem e Progresso", "Order and Progress"), the Official Nike ball of the 2014 Copa Libertadores, on the 07/01/2014. It will be used for the first time at the opening of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 13348
• Published on 08/01/14 at 17:59
©  FC Bayern
Bundesliga: Henkel Beauty Care to become partner of Bayern Munich until 2014-15

German brand of beauty products Henkel Beauty Care has become partner of FC Bayern Munich (Bundesliga) until 2014-15, the club announced during their winter training camp in Doha (QAT), on the 07/01/2014. Henkel Group specialises in household cleaning products, cosmetics and adhesive…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13339
• Published on 08/01/14 at 16:53
©  D.R.
England: American writer John Green becomes sponsor of AFC Wimbledon (4th Division)

The American writer and video blogger John Green has become the sponsor of AFC Wimbledon (Football League Two, the English fourth division) the club announced, on the 07/01/2014. The 36-year-old author, whose last book « The fault in our stars » was elected book of the year in 2012 by the Time…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13313
• Published on 08/01/14 at 15:26
©  VFL Wolfsbourg
Bundesliga : South Korean tire manufacturer Nexen Tire new sponsor of VfL Wolfsburg for 2013-14

South Korean tire manufacturer Nexen Tire has become an official sponsor of VfL Wolfsburg (Bundesliga, GER) for the rest of the 2013-14 season, on the 27/12/2013.Nexen Tire will appear on the LED advertisement boards at the Volkswagen Arena (30,000 seats) and on the club communications media. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13265
• Published on 07/01/14 at 19:30
©  Liverpool FC
Premier League: Indian electronics group Xolo official partner of Liverpool FC until 2018

Indian smart mobile devices brand Xolo has become an official partner of Liverpool FC (Premier League) until 2018, the club announced on the 06/01/2014.Xolo becomes the first regional marketing partner of the club in India. The company will use the image of Liverpool FC for advertising campaigns…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13276
• Published on 07/01/14 at 18:50
©  Racing Club
Argentina: Brazilian company Topper to become kit supplier of Racing Club until 2016

Brazilian kit supplier Topper has become the official partner of Racing Club de Avellaneda (Argentinian first division) until 2016, announced the club from the suburb of Buenos Aires, on the 02/01/2014. Racing Club’s players will play with their new kit during the first game of the 2014 Closing…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 13287
• Published on 07/01/14 at 18:40
©  Paris SG
Ligue 1: Q.Media and JC Decaux exclusive partners of Paris SG in the Middle East until June 2014

Q.media, leading media company in Qatar, and Q.Media Decaux, a joint venture between Q.Media and the French outdoor advertising group JC Decaux, have been officially designated exclusive regional media partners of Paris Saint-Germain in the Middle East, from the 15/12/2013 until the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 13223
• Published on 06/01/14 at 15:45