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©  D.R.
Argentina: Citroën launches prediction contests on Facebook for fans of Boca Juniors

The French car manufacturer Citroën has launched prediction contests on Facebook for fans of Boca Juniors (Argentina) from 26/09/2014 to 10/12/2014.Fans who predict the results of the Buenos Aires club will participate in a draw for a chance to win prizes "money can not buy" such as autographed…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 26123
• Published on 07/10/14 at 10:29
©  D.R.
France: Xavier Hürstel succeeds Philippe Germond as CEO of PMU

Xavier Hürstel has been unanimously elected president and CEO of the French betting operator PMU, at the general meeting of the group on 06/10/2014. Xavier Hürstel, 45, has served as Chief Operating Officer of PMU since March 2008. He succeeds Philippe Germond, who became director of the rental…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Betting
• Article # 26122
• Published on 06/10/14 at 19:40
©  TSG Hoffenheim
Bundesliga: Wirsol installs solar panels on the parking lots of 1899 Hoffenheim's stadium

The German solar energy company Wirsol has installed 10,000 m2 of solar panels on the stadium car parks of TSG 1899 Hoffenheim (Bundesliga), the company revealed on 06/10/2014. The installation cost €1.6m. It is supported by the operating company of the stadium, which belongs to the club. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 26110
• Published on 06/10/14 at 17:20
©  FC Barcelone
Liga BBVA: Japanese company Apamanshop (real estate) becomes regional sponsor of FC Barcelona

Apamanshop, a Japanese real estate network, became a regional partner of FC Barcelona (Liga BBVA) until the end of the 2015-16 season, the club announced on 04/10/2014. Apamanshop receives the image rights of the club and its players. These will appear in a poster campaign that will include public…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 26098
• Published on 06/10/14 at 15:56
©  Europcar
Premier League: Europcar activates partnership with Arsenal with live match blogs

The British subsidiary of the Europcar group has activated its partnership with Arsenal FC (Barclays Premier League) in the form of live match blogs during the derby between Arsenal and Tottenham Hotspur (1-1, Matchday 6 of the Premier League ) on 27/09/2014.The live match blogs, managed and run…
Domain(s): Clubs, Media, Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 26091
• Published on 06/10/14 at 15:05
©  Umbro
Brazil: Umbro becomes the official kit supplier of Vasco da Gama until 2017

Umbro became the official kit supplier of Vasco da Gama (Brazilian Serie B) until the end of the 2017 season, announced the Rio de Janeiro-based club on 02/10/2014. The English brand, owned by US-based Iconix Brand Group, replaces the Brazilian supplier Penalty. The contract is estimated at €5m…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 26051
• Published on 03/10/14 at 18:52
Premier League: Mondogoal (fantasy leagues) partners with West Ham United

Mondogoal, a UK-based fantasy league company (virtual sports leagues played on the Internet), partnered with West Ham United (Barclays Premier League), announced the club on 01/10/2014. The company will promote its platform to the West Ham supporters. Mondogoal will be present in the club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 26037
• Published on 03/10/14 at 17:20
Eventeam agency becomes official hospitality agency of the French Federation

The French event communications agency Eventeam became official hospitality provider of the FFF (French Football Federation), announced the federation on 19/09/2014. Eventeam specializes in hospitality, event management and ticketing of major sporting events.Eventeam will be responsible for…
Domain(s): Sponsors & Partners
• Category(ies): Ticketing, Stadiums, Authorities, …
• Article # 25997
• Published on 03/10/14 at 10:30
©  D.R.
Liga BBVA: Gillette becomes a regional partner of FC Barcelona in Latin America until 2016-17

The American hygiene brand Gillette, owned by the Procter & Gamble group, became the regional partner of FC Barcelona (Liga BBVA) in Latin America until the end of 2016-17 season, the club announced on 02/10/2014. Gillette will market its communication campaign in Latin America through its…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 25983
• Published on 03/10/14 at 09:30
©  D.R.
India: Puma becomes the official ball supplier of the Indian Super League for 2014

The German sports equipment supplier Puma became the official ball supplier of the ISL (Indian Super League) for 2014, the league announced on 30/09/2014. The evoPower 1 ball will be used during the competition, which runs from 12/10/2014 to 20/12/2014. Hero (a joint venture between the Hero group…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Legal, Social Responsibility
• Article # 25976
• Published on 02/10/14 at 17:40