Filter by domain
Filter by year
Filter by month
Infront: a reorganised structure with a new "Spectator Sports Media & Marketing" unit by 2020

Infront is reorganising its structure in order to "align it with its future business needs, consistent with the overall structure and strategic direction of the Wanda Sports Group," said the media rights and marketing agency on 10/09/2019. "The transformation (due to be completed on 01/01/2020…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 160014
• Published on 12/09/19 at 16:40
©  Montpellier HSC
Ligue 1: Montpellier HSC teams up with BeGenius to launch an eSports team on FIFA and Rocket League

Montpellier Hérault Sport Club (Ligue 1 Conforama) has launched its first eSports team by joining forces with the Montpellier-based BeGenius ESC for 2019-20, according to the club on 02/09/2019. The team will play on EA Sport's FIFA 20 (football simulation) video games and Rocket League (a car…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, esport - gaming
• Article # 155826
• Published on 11/09/19 at 17:59
©  D.R.
Serie A TIM: Illumia (energy) extends as a back shirt sponsor of FC Bologna for 2019-20

Illumia, an electricity and natural gas producer and distributor, has extended its partnership as a back shirt sponsor of Bologna FC 1909 (Serie A TIM) for 2019-20, a fifth consecutive season, according to the club's announcement on 10/09/2019. Illumia will continue to benefit from the status…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 155787
• Published on 11/09/19 at 16:15
©  ACF Fiorentina
Serie A TIM: Tomket Tires (tyres) becomes a partner of ACF Fiorentina for 3 seasons (2019-2022)

Tomket Tires, a Czech tyre manufacturer, has become a partner of ACF Fiorentina (Serie A TIM) for three seasons (2019-2022), according to the club, on 06/09/2019. Tomket Tires is an official partner, the second level in the Italian club's sponsorship hierarchy. The brand will benefit from…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 155784
• Published on 11/09/19 at 14:53
©  D.R.
Premier League: Unibet succeeds SportPesa as official betting partner of Southampton FC from 2019-20

Unibet, a Maltese online sports betting and gambling operator belonging to Kindred Group, has become a partner of Southampton FC (Premier League) from 2019-20, according to the club on 05/09/2019. Unibet has the status of official partner, the second level in the sponsorship hierarchy of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 155720
• Published on 10/09/19 at 17:05
©  UDA
LaLiga SmartBank: 5 Saudi partners for UD Almería, recently acquired by Turki Al-Sheikh

Arabian Centres, a Saudi chain of shopping centres, has become a partner and main shirt sponsor of UD Almería (LaLiga SmartBank) for four seasons (2019-2023), announced the club on 07/09/2019.  Arabian Centres has the status of major partner, the first level in the sponsorship hierarchy of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 155701
• Published on 10/09/19 at 16:34
©  Schalke eSports
eSports: Backforce (Interstuhl, office chairs) becomes a sleeve sponsor of FC Schalke 04 Esports

Interstuhl, an office chair manufacturer, has become a partner of the FC Schalke 04 (Bundesliga) eSports team until 30/06/2022, via its new brand Backforce, on 06/09/2019. Backforce will be displayed on the shirt sleeves of FC Schalke 04 Esports players. "As a partner of FC Schalke 04 Esports…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, esport - gaming
• Article # 155689
• Published on 10/09/19 at 14:14
©  D.R.
Premier League: Ganzberg (beer) becomes a regional partner of Arsenal FC in Cambodia from 2019-20

Ganzberg, a German premium beer brand, has become a regional partner of Arsenal FC (Premier League) in Cambodia from 2019-20, according to the club on 09/09/2019. Ganzberg is "the number one beer in the region," said the club. Ganzberg has the status of regional partner, the third level in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 155623
• Published on 09/09/19 at 17:45
©  Kosmos
Davis Cup 2019: Sony Music Latin (record label) and Kosmos to join forces for opening ceremony

Sony Music Latin Iberia, a music label specialised in Spanish-speaking artists, has entered into a "strategic agreement" with Kosmos, organiser of the new format Davis Cup by Rakuten, on 05/09/2019. The first edition of the Davis Cup by Rakuten will take place in Madrid (ESP) from 18 to…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Marketing - Communication
• Article # 155587
• Published on 09/09/19 at 17:00
©  Valence CF : Skoda
LaLiga Santander: Skoda replaces Alfa Romeo as the official vehicle of Valencia CF (2019-2021)

Skoda, a Czech car manufacturer, has become a partner and official vehicle of Valencia CF (LaLiga Santander) for two seasons (2019-2021), according to the club on 06/09/2019. The brand belonging to the Volkswagen group has the status of "premium+ partner", the second level in the club's…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 155606
• Published on 09/09/19 at 16:15