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©  Nexen Tire
Premier League: Nexen Tire (tyres) extends as Manchester City's sleeve sponsor for 2019-20

Nexen Tire has extended as the shirt sleeve sponsor of Manchester City FC (Premier League) for 2019-20, announced the South Korean brand on 13/09/2019. In the last contract to date, Nexen Tire extended its partnership be include sleeve sponsor in games of the English club in the Carabao Cup, on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 154080
• Published on 14/08/19 at 11:58
©  D.R.
LaLiga Santander: Libertex (trading) shorts sponsor of Getafe CF for 2019-20

Libertex, a trading application developed by the Cyprus company Indication Investments Ltd, has become a partner and front left shorts sponsor of Getafe CF (LaLiga Santander) for 2019-20, announced the club on 09/08/2019. The agreement covers the matches of the Spanish championship, but also those…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 154077
• Published on 14/08/19 at 10:24
©  Brothon & Hove Albion
Brighton & Hove Albion: American Express extends as main shirt sponsoruntil 2030-31 (€9m/season)

American Express, a US-based financial services company, has extended as the main shirt sponsor partner and naming rights to the American Express Community Stadium (30,750 seats) of Brighton & Hove Albion FC (Premier League) until 2030-31, announced the club on 08/08/2019. The American brand also…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums
• Article # 154061
• Published on 13/08/19 at 17:15
©  VfL Wolfsburg
Bundesliga: Linglong Tire (tyres, CHN) becomes sleeve sponsor of VfL Wolfsburg (2019-2022)

Linglong Tyre has expanded its partnership and becomes the shirt sleeve sponsor of VfL Wolfsburg (Bundesliga) for three seasons (2019-2022), the club announced on 08/08/2019. The Chinese brand had extended its agreement for the 2019-2022 cycle on 28/05/2019, without benefiting from a display on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 154074
• Published on 13/08/19 at 15:40
©  Arsenal FC
Premier League: major changes in shirt sponsorship for the 2019-20 season

The 2019-20 season of the Premier League began with the Liverpool FC - Norwich City FC match (4-1) at Anfield (53,394 places) on Friday, 09/08/2019. adidas, Emirates, eToro, 1xBet, AIA ... many changes are to be noted in terms of sponsorship for this new season (the first of the new cycle of TV…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Essentials Sponsors & Partners
• Article # 154011
• Published on 13/08/19 at 11:54
©  D.R.
Ligue 1 Conforama: Actual (HR) sleeve sponsor of the OGC Nice for two seasons (2019-2021)

Actual, a subsidiary of the Emploi Leader network based in Laval (FRA), has become the shirt sleeve sponsor of OGC Nice (Ligue 1 Conforama) for two seasons (2019-2021), said the club on 09/08/2019. Actual has the status of official partner, which is the second level in the sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 154026
• Published on 13/08/19 at 10:58
©  D.R.
Bayer 04 Leverkusen: Barmenia and Kumho Tire, main shirt (2020-2024) and sleeve (DFB-Pokal) sponsors

Barmenia Versicherungen, an insurance company based in Wuppertal (GER), has extended as a main partner (first level) and main shirt sponsor of Bayer 04 Leverkusen (Bundesliga) for four more seasons, from 2020-21 until 2023-24, announced the club on 04/08/2019. Barmenia has been the main shirt…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 154029
• Published on 12/08/19 at 17:23
©  D.R.
Ligue 1 Conforama: EA Sports (video games) extends as partner of Paris Saint-Germain (2019-2024)

EA Sports, the American publisher of video games including holder of the license for "FIFA" (simulation of football), extended its partnership with Paris Saint-Germain (Ligue 1 Conforama) and becomes premium partner of the club for five seasons (2019-2024), on 09/08/2019. This partnership makes EA…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, esport - gaming
• Article # 154012
• Published on 12/08/19 at 15:25
©  D.R.
Sponsorship: major shirt changes for Ligue 1 Conforama clubs for the 2019-20 season

The 2019-20 Ligue Conforama season begins with the AS Monaco FC - Olympique Lyonnais match at Stade Louis-II, on Friday 09/08/2019 (kick-off at 20:45 CET). ALL (Accor), Nike, Kappa, Ineos, Uber Eats... the are many changes are to be noted in terms of shirt sponsorship space for this new season…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 153980
• Published on 09/08/19 at 15:30
©  DFB
Germany: Lufthansa (airline) extends its partnership with the DFB for four years (2019-2022)

The German airline Lufthansa has extended as partner of the German Football Association for four years (2019-2022), announces the Deutscher-Fussball Bund, 05/08/2019. Lufthansa has the status of official partner, the fourth level in the sponsoship hierarchy of the German Federation. Lufthansa…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Authorities, Marketing - Communication
• Article # 153977
• Published on 09/08/19 at 15:10