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©  Athletic Bilbao
LaLiga: Castore to succeed New Balance as Athletic Club Bilbao's kit supplier in 2023-24

Castore, a British brand, is to become the official equipment supplier of Athletic Club Bilbao (LaLiga Santander) from the 2023-24 season, announced the club on 25/04/2023. The agreement covers the match and training kits of the Basque club's men's, women's and youth teams. The partnership is…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 287299
• Published on 26/04/23 at 10:40
©  OM
Olympique Marseille: match versus Auxerre dedicated to OM Africa, in partnership with Moni (startup)

"On the occasion of the Olympique de Marseille - AJ Auxerre match (Matchday 33 of the Ligue 1 Uber Eats) on Sunday 30/04/2023, OM and its official partner Moni are honouring the OM Africa label," announced the club on 24/04/2023. "Official partner of Olympique de Marseille since October 2022…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication
• Article # 287275
• Published on 26/04/23 at 08:40
©  Real Betis Balompié
Real Betis: partnership with CBI (investment company) to create a "virtual universe" from 2023-24

Crypto Blockchain Industries (CBI), a French investment company specialised in company in blockchain technology, NFTs and cryptocurrencies, has signed an agreement with Real Betis Balompié (LaLiga Santander) to create its own virtual universe "within its 'Football at AlphaVerse' platform,…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 287066
• Published on 24/04/23 at 11:40
©  News Tank
Weekly News Extra (17-21/04/2023)

• Borussia Mönchengladbach (Bundesliga) posted a turnover of €177.3m in 2022, up slightly compared to 2021 (€169.1m), with a net loss of €24.6m (-€14.6m in 2021). • Liverpool FC (Premier League) will "celebrate and highlight The Red Way, the club's ongoing commitment to creating a better future…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 286981
• Published on 21/04/23 at 16:00
©  Twitter
Premier League: Tonsser (stats app) to launch first UK operation with Southampton FC in May 2023

Tonsser, a Danish company that develops a mobile application dedicated to amateur footballers, has officially set up in the UK and will launch its first operation with Southampton FC (Premier League) in May 2023, announced the app on 19/04/2023. The app is now available in 10 countries and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Game - pitch, …
• Article # 286890
• Published on 21/04/23 at 08:40
©  LVMH
Paris 2024: LVMH (luxury products) confirms ongoing discussions regarding a potential partnership

"The contract you are talking about has not been signed. It is under discussion and like any discussion, it may or may not end with a signature," said Bernard Arnault, chairman and CEO of LVMH, when asked by one of the French group's shareholders about a possible partnership for the Paris 2024…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Authorities
• Article # 286860
• Published on 20/04/23 at 16:25
©  Cisco
FIFA: Cisco (computer networks), "official supporter" of the Women's World Cup 2023

Cisco ANZ, a regional subsidiary of the American computer server company, has become an "official supporter" of the Women's World Cup 2023 for the Asia-Pacific region, announced FIFA on 20/04/2023. The competition will be held from 20/07 to 20/08/2023 in Australia and New Zealand. Cisco has…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Stadiums
• Article # 286792
• Published on 20/04/23 at 11:30
©  FIFA
FIFA: Team Global Express (logistics), "official supporter" of the Women's World Cup 2023

Team Global Express, an Australian logistics company, has become an "official supporter" of the Women's World Cup 2023, announced FIFA on 17/04/2023. The competition will be held from 20/07 to 20/08/2023 in Australia and New Zealand. Team Global Express has been appointed "official logistics…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 286632
• Published on 19/04/23 at 13:40
©  Haier
Tennis: Haier (home appliances, CHN) partner of the ATP after signing with Roland-Garros

Haier, a brand belonging to the Chinese manufacturer Haier Smart Home Group specialised in household appliances and televisions, has become a "gold partner" of the Association of Tennis Professionals in 2023, announced the body on 17/04/2023. Haier Europe thus strengthens its commitment to…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication
• Article # 286478
• Published on 18/04/23 at 16:50
©  Nike
Web3: Nike releases its first digital footwear collection on its dedicated platform ".Swoosh"

Nike has unveiled plans to market its first collection of digital footwear on its Web3 platform ".Swoosh" dedicated to the creation and sale of digital assets, on 18/04/2023. The "Our Force 1" collection, co-created by the .Swoosh community, comes in the form of two digital boxes. Each box is…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 286518
• Published on 18/04/23 at 16:00