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©  RCD Espanyol
LALIGA EA Sports: Arctempus (real estate) main shirt sponsor of RCD Espanyol for the 2026-27 season

Arctempus, a Spanish real estate and investment company, has become the main shirt sponsor of RCD Espanyol (LALIGA EA Sports) for the 2026-27 season, the club announced on 20 August 2026. "The partnership takes on particular significance at RCDE Stadium, a venue recognised for its architecture…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450952
• Published on 21/08/26 at 10:00
©  Elche CF
LALIGA EA Sports: Flexicar (used cars platform) main shirt sponsor of promoted side Elche CF for 2026-27

Flexicar, a used cars sales platform, has become the main shirt sponsor of Elche CF (promoted to LALIGA EA Sports) for the 2026-27 season, the club announced on 20 August 2026. The brand, which has over 180 sales point in Spain and Portugal, will also benefit from visibility at the Estadio…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450918
• Published on 20/08/26 at 16:00
©  adidas
Sponsorship: major changes for Ligue 1 McDonald's clubs for the 2026-27 season

With six clubs under contract, or one-third of the league, adidas is the most widely represented kit supplier among the nine brands supplying the 18 clubs in the 2026-27 Ligue 1 McDonald's. The German sportswear brand is followed by Nike and Puma, which supply three clubs each. These three…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sporting Goods & Brands, …
• Article # 450893
• Published on 20/08/26 at 12:00
©  ASM
Ligue 1 McDonald's: Payhound "official B2B crypto payment partner" of AS Monaco FC for the 2026-27 season

Payhound, a company specialising in cryptocurrency payment solutions for businesses, has become the "official B2B crypto payment partner" of AS Monaco FC (Ligue 1 McDonald's) for the 2026-27 season, the club announced on 19 August 2026. The Malta-based company benefits from the status of…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450862
• Published on 19/08/26 at 18:00
©  RCL
RC Lens: Bitstack (fintech) sleeve sponsor for 2026-27 Champions League matches

Bitstack, a French fintech specialising in bitcoin savings, has become the sleeve sponsor of RC Lens’ (Ligue 1 McDonald's) home and away kits for the its Champions League matches during the 2026-27 season, the club announced on 19 August 2026. The agreement was negotiated by Sportfive, the club’s…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450855
• Published on 19/08/26 at 16:00
©  Crystal Palace FC
Premier League: after Aston Villa, NordVPN (cybersecurity) becomes official partner of Crystal Palace FC

NordVPN, a Lithuanian virtual private network service, has become an official partner of Crystal Palace FC (Premier League) from the 2026-27 season onwards, the club announced on 19 August 2026. As part of this partnership, the two partners will "work together to help supporters better…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450849
• Published on 19/08/26 at 15:00
©  Borussia Dortmund
Bundesliga: Hankook (tyres) extends as "champion partner" of Borussia Dortmund (2026-2028)

Hankook, a South Korean tyre manufacturer, has extended its partnership with Borussia Dortmund (Bundesliga) for a further two seasons, the club announced on 18 August 2026. A sponsor of the German club since the 2009-10 season, the South Korean group retains its status as a "Champion Partner"…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450820
• Published on 19/08/26 at 13:00
©  Cadbury
Premier League: Cadbury (confectionery) extends as partner of Arsenal and Tottenham Hotspur (2026-2029)

Cadbury, a chocolate bar brand belonging to the American confectionery company Mondelēz International, has extended its partnerships with Arsenal FC and Tottenham Hotspur FC for a further four seasons (2026-2030), the two Premier League clubs announced on 18 August 2026. The brand has been an…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450794
• Published on 19/08/26 at 11:00
©  Arsenal FC
Sponsorship: major changes for Premier League clubs for the 2026-27 season

With eight clubs under contract, the same number as in 2025-26, adidas is the most represented equipment supplier among the nine brands supplying the 20 clubs that make up the 2026-27 Premier League. The German brand is ahead of its US rival Nike and Danish group Hummel, which supply three…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sporting Goods & Brands, …
• Article # 450795
• Published on 19/08/26 at 10:00
©  Lega Serie B
Italy / Lega Serie B: Trenitalia (rail operator) official partner of Serie BKT for 3 seasons (2026-2029)

The Italian rail operator Trenitalia has become an official partner of Serie BKT for three seasons, covering the 2026-2029 cycle, the Lega Serie B announced on 17 August 2026. Under this agreement, the Intercity long-distance train service will serve as the "official train" of Serie BKT and…
Domain(s): Sponsors & Partners
• Category(ies): Professional leagues, Sponsors - Partners, Marketing - Communication, …
• Article # 450793
• Published on 19/08/26 at 09:00