Sponsors & Partners: archives (page 655/935)

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©  FK Crvena Zvezda

Serbia: Italian sports brand Macron becomes the kit supplier to Red Star Belgrade until 2021-22

The Italian sports equipment brand Macron has become the kit supplier to Red Star Belgrade (Jelen Super Liga, Serbia) for five seasons (2017-2022), announced the club on 26/06/2017. This partnership, in the second level of the club's sponsorship hierarchy, will see Macron succeed the German sports…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Sporting Goods & Brands, …
• Article # 96835
• Published on
©  AFC Ajax

Eredivisie: KB88 becomes exclusive sports betting partner of AFC Ajax in Asia

KB88 (Kasinobet88), the sports betting and online casino operator, has become the exclusive sports betting partner of AFC Ajax (Eredivisie) in Asia from the 2017-18 season, announced the club on 19/06/2017. This partnership, in the second level of the club's sponsorship hierarchy, will extend…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Digital, …
• Article # 96829
• Published on
©  FC Schalke 04

FC Schalke 04: Umbro succeeds adidas and Veltins extends naming rights deal until 2026-27

Umbro, an American brand of British origin, has become the kit supplier of FC Schalke 04 (Bundesliga) from the 2018-19 season, announced the German club at the annual general meeting of its members, on 25/06/2017. Umbro will succeed adidas, the Schalke kit supplier from 1963-64, whose contract…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Sporting Goods & Brands, …
• Article # 96774
• Published on
©  SSV Jahn Regensburg

2.Bundesliga: SSV Jahn Regensburg to sell their own beer, distributed by their sponsor Netto

SSV Jahn Regensburg (2.Bundesliga), a club based in Regensburg, Bavaria (Germany), have launched their own beer brand: Jahn Halbe, on 16/05/2017. SSV Jahn Regensburg, who finished 3rd in the 2016-17 3.Liga, will play in the 2.Bundesliga for the 2017-18 season after winning the promotion …
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 96583
• Published on
©  Atalanta

Serie A TIM: Spanish brand Joma succeeds Nike as the kit supplier to Atalanta BC

The Spanish brand Joma has become the kit supplier to Atalanta BC (Serie A TIM) from the 2017-18 season, announced the Italian club on 26/06/2017. Joma will thus become the technical partner, in the 4th level of the club's sponsorship hierarchy. The duration of the partnership has not been…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Sporting Goods & Brands, …
• Article # 96720
• Published on
©  CIO

IOC: Intel (IT and electronics) becomes "TOP" worldwide partner (1st level) until 2024

Intel Corporation, a US company specialising in IT and electronics, has become a "TOP" worldwide partner to the IOC (1st level) until 2024, announced the International Olympic Committee on 21/06/2017. The seven-year partnership has been valued at $400m ($357.3m on 26/06/2017) by US specialised…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Digital, Authorities, …
• Article # 96620
• Published on
©  Eintracht

Bundesliga: Indeed (job search) new main shirt sponsor of Eintracht Frankfurt (2017-2020)

Indeed, an American digital job search platform, has become the main shirt sponsor of Eintracht Frankfurt (Bundesliga) for three seasons (2017-2020), on 23/06/2017. The agreement is valued by the German media at €6.7m annually, or €1.2m (+21.8%) more than the German beer brand Krombacher paid to…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Clubs, …
• Article # 96596
• Published on
©  AFC Bournemouth

Premier League: M88 (sports betting) becomes main shirt sponsor of AFC Bournemouth until 2018-19

M88, the online sports betting and gambling operator in Asia, has become the main shirt sponsor of AFC Bournemouth (Premier League), on 21/06/2017. This partnership, in the first level of the club's sponsorship hierarchy, will extend until the end of the 2018-19 season, a period of two seasons…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 96512
• Published on
©  The FA

The FA: partnerships with sports betting operators to discontinue, including deal with Ladbrokes

The FA, the English Football Federation, will be ending its sponsorship agreements with sports betting operators, announced the body on 22/06/2017. This decision will result in the early termination of the contract with the UK operator Ladbrokes, signed on 03/06/2016 for several years and valued…
Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Rights Acquisitions, …
• Article # 96582
• Published on
©  D.R.

Serie A TIM: Getty Images becomes the exclusive photographicagency of Juventus

The American photography agency Getty Images has become the exclusive photographic agency of Juventus (Serie A TIM), and the official and exclusive sports photographic agency for the distribution of club's photos, on 19/06/2017. The partnership will start on 01/07/2017."The agreement with Getty…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 96551
• Published on