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©  LFP
France: adidas is the most represented kit supplier (4 clubs) in the 2016-17 French second division

With four of the 20 clubs (20%) under contract (AC Ajaccio, Amiens SC, Football Bourg-en-Bresse Péronnas 01, and Red Star FC) with adidas, the German sports equipment brand is the most represented kit supplier at the start of the 2016-17 Domino's Ligue 2 season (Matchday 1 was from 29/07 to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 74230
• Published on 02/08/16 at 12:30
©  MLS
MLS: SeatGeek becomes official ticketing partner, to enable purchases via e-commerce apps

SeatGeek, a US event ticketing platform, has become the official ticketing partner of MLS, the two parties announced on 27/07/2016. Financial terms and the exact duration of the "multiyear" partnership were not disclosed.SeatGeek will work with MLS to develop a league-wide integrated ticketing…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Ticketing, Finance, …
• Article # 74201
• Published on 02/08/16 at 09:22
©  Villarreal CF
Villarreal: an interactive shirt, in partnership with Joma and Shazam, to celebrate their CL return

Villarreal CF (LaLiga Santander) and their kit supplier Joma have launched an interactive shirt to celebrate the club's return to the Champions League in 2016-17, on 08/07/2016. The club, located in the Valencian Community of Spain, finished 4th in LaLiga in 2015-16, and will play in the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Sporting Goods & Brands
• Article # 74170
• Published on 01/08/16 at 13:20
©  Puma
Puma: turnover and profits increased in the 2nd quarter and 1st half of 2016, thanks to Euro 2016

Puma announced a turnover of €827m in the second quarter (Q2) of 2016 (from 01/04 to 30/06/2016), up 7% year-on-year, and a turnover of €1,678m through the first half (H1) of 2016 (from 01/01 to 30/06/2016), up 5% year-on-year, on 27/07/2016. The German sports equipment supplier welcomes the…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Authorities
• Article # 74126
• Published on 29/07/16 at 12:50
Domino's Ligue 2: Kit suppliers in 2016-17

With four of the 20 clubs (20%) under contract (AC Ajaccio, Amiens SC Football Bourg-en-Bresse Péronnas 01 and Red Star FC) with adidas the German brand is the most represented Domino's Ligue 2 kit supplier at the start of the 2016-17 season (Matchday 1 on 29/07 until 01/08/2016). adidas is ahead…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Article # 79914
• Published on 29/07/16 at 11:55
©  FC Nantes
FC Nantes: Manitou (telehandlers) becomes an official partner and sponsor of the club for 2016-17

Manitou, "a world leader in the design, assembly and distribution of professional handling equipment around the world based in Ancenis (Loire-Atlantique)," became an official partner of FC Nantes (Ligue 1) from the 2016-17 season, announced the club on 22/07/2016. Neither the length nor the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 74104
• Published on 29/07/16 at 10:04
©  ACF Fiorentina
Serie A: Renault Italia becomes official automotive partner of ACF Fiorentina in 2016-17

Renault Italia, the Italian subsidiary of the French automobile manufacturer, became the official partner of ACF Fiorentina (Serie A TIM) for the 2016-17 season, on 08/07/2016. The partnership makes Nuova Comauto SpA - a Renault and Dacia dealership which has seven locations throughout Tuscany…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Stadiums, …
• Article # 74074
• Published on 29/07/16 at 09:45
©  fcbarcelona.com
FC Barcelona: Konami (JPN, video games), becomes premium partner of the club from 2016 to 2020

Konami Digital Entertainment, a Japanese video game publisher, became a premium partner of FC Barcelona (LaLiga Santander) for three seasons (2016-2019), on 26/07/2016. This second-level partnership gives Konami, editor of the football simulation franchise PES (Pro Evolution Soccer), global…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 74090
• Published on 28/07/16 at 16:25
©  Sunderland
Premier League: Dafabet (betting) extends deal as shirt sponsor of Sunderland AFC until 2018-19

Dafabet, a Filipino sports and online gaming operator, extended its deal as the main shirt sponsor of Sunderland AFC (Premier League) for one season (2018-19), on 05/07/2016. Dafabet became the main shirt sponsor of the English club in 2015-16, for an initial period of three seasons…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Stadiums, …
• Article # 74026
• Published on 27/07/16 at 16:25
©  Leicester City FC
Premier League: DHL (logistics) extends as an official partner of Leicester City for 2016-17

DHL, the German logistics company, has extended its deal as an official partner of Leicester City FC (Premier League) for the 2016-17 season, on 25/07/2016. DHL has held the status of Official Logistics Partner of the 2015-16 Premier League champions since 2013-14. "The renewed partnership…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 73996
• Published on 27/07/16 at 10:10