Filter by domain
Filter by year
©  EFL
Sky Bet Championship: German brands Puma and adidas each equip 6 of the 24 clubs in 2016-17

At the start of the 2016-17 season the most represented kit suppliers in the Sky Bet Championship are the German brands Puma and adidas, who each equip six teams of the 24 clubs in the English second division. Matchday 1 of the 2016-17 Championship season is from 05/08 to 07/08/2016.Puma is the…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Merchandising - Licensing
• Article # 74301
• Published on 09/08/16 at 09:06
©  Crystal Palace FC
Premier League: Global Reach Partners become Crystal Palace's official forex partner for 2016-2018

Global Reach Partners, a UK company specialising in exchange rate management for companies and individuals, became the official forex partner of Crystal Palace FC (Premier League) for two seasons (2016-2018), on 04/08/2016. Global Reach Partners gets visibility at Selhurst Park (25,073 seats), as…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Finance, …
• Article # 74409
• Published on 08/08/16 at 10:21
©  EFL
England: Ginsters (pastry brand) partners with the English Football League for 3 years (2016-19)

The British brand Ginsters, which specialises in savoury pastries, has become an official partner of the Sky Bet English Football League for 3 years (2016-2019), announced the organiser of the English second, third, and fourth divisions on 02/08/2016. The duration and amount of the agreement were…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Authorities, …
• Article # 74354
• Published on 08/08/16 at 09:21
©  Marathonbet
LaLiga: Marathonbet (betting) become the main shirt sponsor of Málaga CF for two seasons (2016-2018)

Marathonbet, a British sports betting and gambling operator, became the main shirt sponsor of Málaga CF (LaLiga Santander) for two seasons (2016-2018), with an option for a third, on 02/08/2016. The agreement also provides Marathonbet with visibility on the training shirts of the Andalusian club…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 74372
• Published on 05/08/16 at 12:59
©  EA Sports
Bundesliga: EA Sports becomes the official international video game partner of FC Bayern Munich

The American video games publisher EA Sports became an official partner of FC Bayern Munich (Bundesliga), on 01/08/2016. Neither the duration nor the amount of the deal were disclosed. The partnership was presented in New York (United States), where Bayern opened its first sales office abroad in…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 74377
• Published on 05/08/16 at 11:24
©  Umbro
Umbro: fish & chips "avec maillot" offered to fans of SM Caen, FC Nantes, and RC Lens

The kit supplier Umbro launched a marketing campaign around the 2016-17 home shirts of SM Caen (Ligue 1), FC Nantes (Ligue 1), and RC Lens (Domino's Ligue 2) by installing a fish & chips food truck at Caen and Lens on 19/07/2016, and then the following day in Nantes.The operation was intended as a…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 74366
• Published on 04/08/16 at 17:49
©  Villarreal CF
Villarreal CF: Marzá Audi becomes partner the club, to offer car to most loyal fan in 2016-17

Marzá Audi, a car dealership, entered into a partnership agreement with Villarreal CF (LaLiga Santander) for the 2016-17 season, on 02/08/2016. Marzá Audi is the official automobile dealer of the German automobile brand Audi in the province of Castellón (one of the three provinces that make up the…
Domain(s): Sponsors & Partners
• Category(ies): Ticketing, Clubs, Marketing - Communication, …
• Article # 74356
• Published on 04/08/16 at 15:15
©  AS Monaco
AS Monaco: Orezza activate partnership with "Orezza Cup", a sports challenge filmed at La Turbie

Orezza, a Corsican brand of mineral water and partner of AS Monaco FC (Ligue 1), organised the "Orezza Cup" at La Turbie - the club's Monegasque training centre - which is a multi-sport challenge pitting the club's football players against AS Monaco basketball players (Pro A, French first…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 74305
• Published on 04/08/16 at 09:30
©  VfL Wolfsburg
Bundesliga: UPS (logistics) becomes a premium partner of VfL Wolfsburg

UPS, the US logistics company, has become a premium partner of VfL Wolfsburg (Bundesliga) for the 2016-17 season, with an option for another season, on 20/07/2016. This partnership gives UPS fourth-level status as the Official Logistics and Sustainable Development partner of the male and female…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Social Responsibility, Marketing - Communication, …
• Article # 74285
• Published on 03/08/16 at 11:55
©  EA Guingamp
Ligue 1: Rapidoprêt (broker), back of the shirt sponsor for EA Guingamp for 2016-2018

Rapidoprêt, a Breton brokerage and bank loan firm, has become a partner of En Avant de Guingamp (Ligue 1) for two seasons (2016-2018), on 28/07/2016. The company, which has 21 employees and nine outlets in the Brittany region, will appear on the back of the Breton club's Ligue 1 home and away…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 74277
• Published on 03/08/16 at 10:29