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2015 Copa America: airlines TAM and LAN become the official carriers

The airline companies TAM and LAN, which both belong to the Chilean Latam Airlines Group, have become the official carriers of the 2015 Copa America, to be held in Chile from 11/06 to 04/07/2015, announced CONMEBOL (the South American football federation) on 26/01/2015.The two companies will share…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 32464
• Published on 28/01/15 at 16:30
©  D.R.
FC Barcelona and Qatar Airways: "political aspects which were not there (in 2010)" (J. Bartomeu)

"We must be sensitive about what is happening and make the best decision for Barcelona. IMG are studying it and working with us. We will see when it happens in October 2015," stated Josep Bartomeu, president of FC Barcelona (Liga BBVA), about the shirt sponsorship with Qatar Airways to the Catalan…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32452
• Published on 28/01/15 at 14:37
©  D.R.
Olympics: the Japanese beer brand Asahi becomes a partner of Tokyo 2020

The Japanese beer brand Asahi became a Gold Partner for the Olympic and Paralympic Games in Tokyo in 2020, announced the organising committee on 27/01/2015. Asahi Breweries gets "Beer & Wine" partner status. Asahi has rights to use the names and symbols of the Olympic and Paralympic Games…
Domain(s): Sponsors & Partners
• Category(ies): Authorities
• Article # 32433
• Published on 28/01/15 at 12:30
©  D.R.
Premier League: Centerplate extends its hospitality partnership with Sunderland AFC

Centerplate has extended its deal as the official hospitality provider to Sunderland AFC (Barclays Premier League) at the Stadium of Light (capacity 48,353) for "several seasons", announced the club on 26/01/2015. The company has been tied to the club since 1997. Centerplate has promised to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums
• Article # 32426
• Published on 28/01/15 at 12:10
©  Palmeiras
Brazil: Prevent Senior (insurance) will be the shirt breast sponsor of Palmeiras in 2015

The Brazilian insurance company Prevent Senior has become a partner of Palmeiras (Brazilian Serie A) and will appear on the breast spaces of the shirt of the club based in Sao Paulo during the 2015 season, announced the club on 26/01/2015. The amount paid by Prevent Senior is estimated at five…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32383
• Published on 27/01/15 at 18:37
©  Manchester United
Premier League: Swissquote (online banking) becomes a global partner of Manchester United

Swissquote, a Swiss online bank, has become a partner of Manchester United FC (Barclays Premier League), announced the club on 26/01/2015. The duration of the multi-year contract was not specified. Swissquote will acquire global partner status, the top level in the club's sponsorship hierarchy…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32343
• Published on 27/01/15 at 16:35
©  FC Barcelona
Liga BBVA: Brazilian brand Tenys Pé Baruel becomes official deodorant of FC Barcelona in 2015

Tenys Pé Baruel, a Brazilian brand of deodorants specialising in foot hygiene, has become a regional partner of FC Barcelona (Liga BBVA) for the full 2015 year, the club announced on 26/01/2015. The partnership was finalised with NR Sports, the agency which has managed the image of Neymar (FC…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32346
• Published on 27/01/15 at 15:33
Ligue 1: mineral water Orezza now official partner of SC Bastia until the end of the 2014-15 season

Orezza, a Corsican brand of mineral water, became an official partner of SC Bastia (Ligue 1) until the end of the 2014-15 season, the club announced on 23/01/2015. The partnership was finalised via the sports marketing agency Sport & Co, the advisor of the club Bastia. Water bottles of the brand…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32319
• Published on 27/01/15 at 12:30
©  Manchester United
Premier League: in Manchester, United sell 19 times more shirts than City (Sports Direct)

Manchester United FC (Barclays Premier League) sell 19 times more shirts than Manchester City FC (Premier League) in Sports Direct outlets in Manchester (ENG), announced Sports Direct on 22/01/2015. Therefore, in Manchester, United totals 94.5% of the market share.Manchester United sell the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32312
• Published on 27/01/15 at 12:01
©  Werder.de
Bundesliga: AB InBev group puts forward local beer Haake Beck to partner Werder Bremen

The AB InBev brewing group has decided to put forward the local beer Haake Beck to its partner SV Werder Bremen (Bundesliga) for the second part of the 2014-15 season, announced the club on 26/01/2015. AB InBev Germany, whose headquarters are in Bremen, has displayed the Beck brand for several…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32239
• Published on 26/01/15 at 18:25