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©  D.R.

Manchester United: "The current playing style is not what we want to see" (H.Hainer, adidas)

"Business with Manchester United FC (Premier League) is going very well, we sell more shirts than expected. We are satisfied... even if the current playing style of Man United is not exactly what we want to see," said Herbert Hainer, CEO of adidas to the German daily Süddeutsche Zeitung, on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 59341
• Published on

Smaaash Entertainment (virtual gaming) signs a partnership with Cristiano Ronaldo

Smaaash Entertainment (virtual gaming and entertainment) has signed a partnership with the Portuguese star player Cristiano Ronaldo (Real Madrid CF), indicated the Mumbai-based (India) company on 22/12/2015. "The company will launch a 65,000-sq ft gaming arcade with soccer, cricket and other…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 59143
• Published on
©  D.R.

RCD Espanyol: shirt to feature the 52tt.com logo (gaming), part of the Chinese company Rastar Group

The Chinese company Rastar Group, the major shareholder of RCD Espanyol (Liga BBVA), will display the logo of its subsidiary company 52tt.com (gaming) on the club shirt until the end of the 2015-16 season, the company announced on 30/12/2015. Rastar Group, the Chinese company specialising in raw…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 59301
• Published on
©  LAZARO DELA PENYA

Liga BBVA: El Ganso (fashion brand) extends agreement with Valencia CF in 2015-16

El Ganso, the Spanish fashion brand, has extended its partnership with Valencia CF (Liga BBVA) for the 2015-16 season, the club announced on 29/12/2015. El Ganso has been linked to the club for the 2012-13 season. The brand will provide the players and staff of the team with clothing and footwear…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 59195
• Published on
©  D.R.

News Tank Football wishes you a Happy 2016!

The elective Congress of FIFA in Zurich (SUI) on 26/02/2016, the final of the 2015-16 UEFA Champions League at the Stadio Giuseppe Meazza (San Siro) in Milan (ITA) on 28/05/2016, the opening match of Euro 2016 between France and Romania at the Stade de France in Saint-Denis (FRA) on 10/06/2016..…
Domain(s): Clubs, Media, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 59147
• Published on
©  LaPresse

Serie A: hygiene brand Rowenta partners with Juventus for 2015-16

The German hygiene brand Rowenta, which provides shaving products for men, has become a partner of Juventus (Serie A TIM) for the 2015-16 season, the club announced on 22/12/2015.Rowenta will implement various digital campaigns to activate the partnership. It has also obtained the marketing rights…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 58989
• Published on
©  D.R.

Olympics: Kärcher (high-pressure cleaners) becomes a partner of Rio de Janeiro 2016 (BRA)

Kärcher (a manufacturer of high-pressure cleaners) will be an official supplier of the 2016 Rio de Janeiro Summer Olympic Games, to be held from 05/08/2016 to 21/08/2016 in Brazil, announced the German company on 18/12/2015. Over 1,000 Kärcher machines will be used in the various venues of the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 58981
• Published on
©  Getty Images

adidas: basketball player James Harden (Houston Rockets) features in the "Sport 15" digital campaign

adidas have launched the video "Creators Never Follow" featuring the American basketball player James Harden (Houston Rockets) as part of the "Sport 15" digital campaign, on 02/12/2015. The 26 year old signed a 13-year contract with adidas in 2015, worth an estimated $200m (€182m). "Sport today…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication
• Article # 58895
• Published on