Filter by domain
Filter by year
©  FC Bayern
Bundesliga: Yingli Solar (solar panels) extends partnership with Bayern Munich through 2016-17

The Chinese manufacturer of solar panels Yingli Solar extended its partnership with Bayern Munich (Bundesliga) through 2016-17, the club announced on 19/08/2014.Yingli Solar has been a partner of the 2013-14 German champion since 2011. As part of the partnership, the Chinese company installed…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23920
• Published on 21/08/14 at 17:21
©  Juventus
Serie A: mineral water brand Levissima partners with Juventus through 2015-16

Levissima, Italian mineral water brand, has partnered with Juventus Turin (Serie A) through 2015-16, the club announced on 20/08/2014.Levissima belongs to the Italian group Sanpellegrino S.p.A., bought by the Swiss company Nestlé in 1997. As official supplier, Levissima will receive hospitality…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23917
• Published on 21/08/14 at 14:43
©  D.R.
Ligue 1: "Toulouse FC's sponsorship revenue increased 10% in 2014-15" (Jean-François Soucasse)

"Our sponsorship revenue is up 10% for 2014-15 and is expected to reach €5.5m. This changes things," said Jean-François Soucasse, CEO of Toulouse FC (Ligue 1), speaking to News Tank on 14/08/2014. The club has a budget of €32m for the 2014-15 season. This increase in sponsorship revenue is due to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23735
• Published on 21/08/14 at 14:10
©  Nike
Nike: Heidi O'Neill (USA) appointed vice president and general manager of Nike stores

Heidi O’Neill (USA) was appointed vice president and general manager of Nike stores, the American sports equipment brand announced on 15/08/2014.She will be tasked with "further elevating consumers’ experience of the Nike Brand at retail including development of new store concepts," said the…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 23902
• Published on 21/08/14 at 14:00
Premier League: William Hill, official betting operator of Aston Villa in UK and Ireland

The company William Hill has become the official betting partner of Aston Villa (Premier League) in the United Kingdom and in Ireland in 2014-15, the club announced on 19/08/2014.The operator, which is headquartered in Gibraltar and owns 2,430 licensed betting offices in the UK, will be displayed…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23903
• Published on 21/08/14 at 12:23
©  D.R.
Ligue 1: Universal Music, official supplier of Olympique de Marseille in 2014-15

The record label Universal Music, owned by the Vivendi group, has become the official supplier of Olympique de Marseille (Ligue 1) in 2014-15, the club announced on 12/08/2014.The partnership also comprises a joint communication with the creation of digital actions before home games. One Universal…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23887
• Published on 20/08/14 at 19:20
©  D.R.
England: Wristband to be used as contactless payment device at sports events

Barclaycard, a subsidiary of the British bank Barclays dedicated to credit cards, and Green 4 Solutions, a British company that specialises in customer relations in sports, have partnered to create the bPay Band, a wristband that is in fact a contactless payment device, on 14/08/2014.Consumers…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Stadiums, Marketing - Communication
• Article # 23856
• Published on 20/08/14 at 16:27
©  Southampton
Premier league: Garmin (GPS navigation) partners with Southampton for 2014-15

Garmin, an American company specialised in GPS navigation systems, has partnered with Southampton (Premier League) for the 2014-15 season, the club announced on 15/08/2014. Garmin has offices in Southampton. Garmin will have LED advertising at St. Mary's Stadium (capacity 32,000), hospitality…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23871
• Published on 20/08/14 at 16:04
©  Soccerex
Soccerex: Blatter and Tebas to attend Global Convention in Manchester from 06 to 10/09/2014

Talks and workshops scheduled for the Soccerex Global Convention include: "The Architects of League Football", "The Matchday Experience", "The Digital Consumption of Football", and "How to Fun a Football Club Successfully". Soccerex will bring together football representatives from around the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Authorities, …
• Article # 23842
• Published on 20/08/14 at 10:59
©  FC Bayern
Bundesliga: Software company SAP becomes partner of Bayern Munich through 2016-17

SAP, German manufacturer of computer software, has becomes the second-level partner of FC Bayern Munich (Bundesliga) through 2016-17, the club announced on 19/08/2014.SAP will provide services for statistical data processing to Bayern Munich's technical staff. The SAP Match Insight software is…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23841
• Published on 20/08/14 at 10:28