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Eredivisie: Radio 538 becomes a media partner of the Dutch league until 2016-17

Radio 538 has become a media partner of the Eredivisie (Dutch first division) until the end of the 2016-17 season, the Dutch league announced on 22/09/2014. Radio 538 will have visibility on the media communications of the Eredivisie, and launch various marketing campaigns to its listeners. The…
Domain(s): Media, Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 25724
• Published on 29/09/14 at 12:30
©  D.R.
Serie A: Volkswagen becomes an official partner of ACF Fiorentina for 2014-15

German carmaker Volkswagen became an official partner of ACF Fiorentina (Serie A TIM) for the 2014-15 season, the club announced on 25/09/2014. Volkswagen will be present on the advertising boards during matches at the Artemio Franchi stadium (capacity 47,300) and will use the club's image in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 25709
• Published on 29/09/14 at 10:59
©  D.R.
Premier League: Dashing (hygiene products) becomes regional partner of Manchester City until 2016

Dashing, the Malaysian brand of personal care products, has become a regional partner of Manchester City FC (Barclays Premier League) for two seasons (2014-15 and 2015-16), announced the club on 24/09/2014. Dashing receives marketing rights of the club and can use images of Manchester City for its…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 25690
• Published on 26/09/14 at 19:48
©  D.R.
Premier League: Gloops, Japanese video game producer, extends with Manchester United for 2014-15

Gloops, the Japanese video game producer, extended its partnership with Manchester United (Barclays Premier League) in 2014-15, the club announced on 24/09/2014. The two parties have been partners since 2013-14.Specialising in mobile games and social gaming, the Gloops company, founded in 2005…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 25647
• Published on 26/09/14 at 12:30
Premier League: Betting operator Winner.co.uk partners with West Ham United for 2014-15

The betting operator Winner.co.uk has become a partner of West Ham United (Barclays Premier League) for 2014-15, the club announced on 19/09/2014.Winner.co.uk will be displayed on the advertising boards during the home fixtures played by the London-based club at the Boleyn Ground (capacity…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 25562
• Published on 25/09/14 at 11:26
©  OGC Nice
Ligue 1: Betting operator Netbet becomes shirt breast sponsor of OGC Nice for 2014-15

The betting operator Netbet has become the shirt breast sponsor of OGC Nice (Ligue 1) for 2014-15, the club announced on 24/09/2014. The partnership was finalised in collaboration with Sportfive France, the club's marketing agency.NetBet will also be displayed on the advertising boards during the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 25539
• Published on 24/09/14 at 18:25
CAA Eleven: Vincent Tong Cuong appointed head of global sales media and sponsorship

Vincent Tong Cuong has become the head of global sales media and sponsorship for the CAA Eleven agency, he announced to News Tank on 24/09/2014.CAA Eleven is the company that manages and markets the TV rights of national team competitions organised by UEFA (Union of European Football…
Domain(s): Sponsors & Partners
• Category(ies): Agencies
• Article # 25528
• Published on 24/09/14 at 16:14
PMU: Geoffroy Chatelard stepping down as head of sponsorship, will join the Swiss bank UBS

Chatelard Geoffroy is stepping down from his post as head of sponsorship for PMU, the betting operator, he told News Tank on 24/09/2014. He has held this position since April 2010. His replacement has not yet been appointed. Geoffroy Chatelard will join the Swiss bank UBS, where he will take…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Betting
• Article # 25500
• Published on 24/09/14 at 12:04
©  Soccerex
Soccerex African Forum: 2014 edition held in Durban (South Africa) on 04 and 05/11/2014

Bringing together leaders of African football, politicians and businessmen to discuss the development of leagues, the organisation of major events, best business practices, and the relationship between sport and political power are the objectives of the third edition of the Soccerex African Forum…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Authorities, Marketing - Communication
• Article # 25487
• Published on 24/09/14 at 09:45
©  AC Milan
Serie A: Nexive, a private operator of postal services, becomes a sponsor of AC Milan in 2014-15

Nexive, a private operator of postal services, has become the official partner of AC Milan (Serie A TIM) in 2014-15, the club announced on 23/09/2014. The partnership was finalised in collaboration with the Infront Italy agency.Nexive, the Italian subsidiary of the Dutch group Post NL, will be…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 25442
• Published on 23/09/14 at 15:05