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©  D.R.
Ligue 1: "Toulouse FC's sponsorship revenue increased 10% in 2014-15" (Jean-François Soucasse)

"Our sponsorship revenue is up 10% for 2014-15 and is expected to reach €5.5m. This changes things," said Jean-François Soucasse, CEO of Toulouse FC (Ligue 1), speaking to News Tank on 14/08/2014. The club has a budget of €32m for the 2014-15 season. This increase in sponsorship revenue is due to…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23735
• Published on 21/08/14 at 14:10
©  Nike
Nike: Heidi O'Neill (USA) appointed vice president and general manager of Nike stores

Heidi O’Neill (USA) was appointed vice president and general manager of Nike stores, the American sports equipment brand announced on 15/08/2014.She will be tasked with "further elevating consumers’ experience of the Nike Brand at retail including development of new store concepts," said the…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 23902
• Published on 21/08/14 at 14:00
Premier League: William Hill, official betting operator of Aston Villa in UK and Ireland

The company William Hill has become the official betting partner of Aston Villa (Premier League) in the United Kingdom and in Ireland in 2014-15, the club announced on 19/08/2014.The operator, which is headquartered in Gibraltar and owns 2,430 licensed betting offices in the UK, will be displayed…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23903
• Published on 21/08/14 at 12:23
©  D.R.
Ligue 1: Universal Music, official supplier of Olympique de Marseille in 2014-15

The record label Universal Music, owned by the Vivendi group, has become the official supplier of Olympique de Marseille (Ligue 1) in 2014-15, the club announced on 12/08/2014.The partnership also comprises a joint communication with the creation of digital actions before home games. One Universal…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23887
• Published on 20/08/14 at 19:20
©  D.R.
England: Wristband to be used as contactless payment device at sports events

Barclaycard, a subsidiary of the British bank Barclays dedicated to credit cards, and Green 4 Solutions, a British company that specialises in customer relations in sports, have partnered to create the bPay Band, a wristband that is in fact a contactless payment device, on 14/08/2014.Consumers…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Stadiums, Marketing - Communication
• Article # 23856
• Published on 20/08/14 at 16:27
©  Southampton
Premier league: Garmin (GPS navigation) partners with Southampton for 2014-15

Garmin, an American company specialised in GPS navigation systems, has partnered with Southampton (Premier League) for the 2014-15 season, the club announced on 15/08/2014. Garmin has offices in Southampton. Garmin will have LED advertising at St. Mary's Stadium (capacity 32,000), hospitality…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23871
• Published on 20/08/14 at 16:04
©  Soccerex
Soccerex: Blatter and Tebas to attend Global Convention in Manchester from 06 to 10/09/2014

Talks and workshops scheduled for the Soccerex Global Convention include: "The Architects of League Football", "The Matchday Experience", "The Digital Consumption of Football", and "How to Fun a Football Club Successfully". Soccerex will bring together football representatives from around the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Digital, Authorities, …
• Article # 23842
• Published on 20/08/14 at 10:59
©  FC Bayern
Bundesliga: Software company SAP becomes partner of Bayern Munich through 2016-17

SAP, German manufacturer of computer software, has becomes the second-level partner of FC Bayern Munich (Bundesliga) through 2016-17, the club announced on 19/08/2014.SAP will provide services for statistical data processing to Bayern Munich's technical staff. The SAP Match Insight software is…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23841
• Published on 20/08/14 at 10:28
©  D.R.
Bundesliga: Black Forest regional tourism office to get naming rights for SC Freiburg stadium

The Black Forest regional tourism office will obtain the naming rights for the stadium of SC Freiburg (Bundesliga) for the 2014-15 season. The decision must be approved by the Freibourg city council in October 2014.The stadium (capacity 24,000), will be named Schwarzwald Stadion (Black Forest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication
• Article # 23823
• Published on 19/08/14 at 18:13
©  Aston Villa
Premier League: Andalucía region, official tourist destination of Aston Villa in 2014-15

The Andalucía region has become Aston Villa's (Premier League) official tourist destination partner for the 2014-15 season, the Birmingham club announced on 14/08/2014.The tourism brand of the "Andalucía" region will be displayed on LED advertising in Villa Park (capacity 42,700). Promotional…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 23790
• Published on 19/08/14 at 11:50