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©  PSG
Paris Saint-Germain: HotForex (trading) extends as an official partner for 2021-22

HotForex, an online broker specialised in forex trading based in Mauritius, has extended its partnership with Paris Saint-Germain (Ligue 1 Uber Eats) for the 2021-22 season, announced the club on 04/08/2021. HotForex, a partner of Paris Saint-Germain since 2020-21, continues to benefit from the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 225448
• Published on 05/08/21 at 11:40

©  Burnley FC
Burnley FC: Barnfield Construction, title sponsor of Turf Moor's West Stand (2021-2026)

Barnfield Construction, a British construction company that has been an official partner of Burnley FC (Premier League) since 2017, has become the title sponsor of the Cricket Field Stand at Turf Moor (21,944 capacity) for five seasons (2021-2026), announced the club on 04/08/2021. The stand will…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 225433
• Published on 05/08/21 at 11:00

©  LoL Esports
esports: FTX (crypto) signs 7-season deal with LCS, Riot Games' "largest ever sponsorship agreement"

FTX Trading Limited, a Hong Kong-based cryptocurrency trading platform, has become the "official cryptocurrency exchange" of the North American League of Legends Championship Series (LCS) for seven seasons (2021-2027), announced LoL Esports, an entity of Riot Games that manages the marketing of…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, esport - gaming
• Article # 225425
• Published on 05/08/21 at 10:20

©  FIGC
Italy: TIMvision (Telecom Italia), title sponsor and broadcaster of the Women's league (2021-2023)

Telecom Italia (TIM) has extended its agreement with FIGC and will continue to hold the naming rights to the Italian Women's Championship (Serie A TIMvision), Women's Cup (Coppa Italia TIMvision) and Women's Supercup (Supercoppa TIMvision) for a further two seasons (2021-2023), announced the…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, Media
• Article # 225398
• Published on 04/08/21 at 16:40

©  Socios.com
Premier League: Everton FC to launch a Fan Token in partnership with Socios.com (cryptocurrency)

Socios.com, a cryptocurrency blockchain platform owned by the Maltese companies ChiliZ and Mediarex Sports & Entertainment, has become an official partner (second level) of Everton FC (Premier League) from 2021-22, announced the club on 03/08/2021. As part of the agreement, the Malta-based company…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 225382
• Published on 04/08/21 at 16:00

©  Healthpoint
Premier League: Healthpoint (medical centre, UAE) renews as regional partner of Manchester City

Healthpoint, a specialised medical centre for athletes based in Abu Dhabi (UAE), has renewed as a "regional health care partner" of Manchester City FC (Premier League) for a third term (two years), announced the English club on 02/08/2021. The initial agreement between the two entities was signed…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Social Responsibility
• Article # 225338
• Published on 04/08/21 at 11:00

©  FC Lorient
Ligue 1 Uber Eats: Breizh Cola (beverages) extends as pocket sponsor of FC Lorient (2021-2024)

Breizh Cola, brand of drinks of the company Phare Ouest, extends as left pocket sponsor of FC Lorient (Ligue 1 Uber Eats) for three additional seasons (2021-2024), announces the Breton club on 03/08/2021. Breizh Cola continues to benefit from the status of "official sponsor", ie the first…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 225328
• Published on 03/08/21 at 17:40

©  Burnley FC
Premier League: Pulseroll (recovery technology), official partner of Burnley FC for 2021-22

Pulseroll, a British muscle recovery brand, has become the official "muscle recovery technology partner" of Burnley FC (Premier League) for the 2021-22 season, announced the club on 03/08/2021. "The partnership will see Pulseroll provide the club with their range of vibrating foam rollers and…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 225318
• Published on 03/08/21 at 17:00

©  D.R.
Serie A TIM: Crypto.com, first partner of VAR and Goal-Line Technology in the European Top 5

Crypto.com, a Hong Kong-based cryptocurrency and NFT platform, is to become the first "technology partner" for VAR and Goal-Line Technology (GLT) in the Serie A TIM from 2021-22, announced the Lega Serie A at its general assembly on 02/08/2021. The Serie A TIM thus becomes the first European…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Activation, …
• Article # 225305
• Published on 03/08/21 at 15:30

©  AS Monaco FC
2021-22 Ligue 1 Uber Eats: Kappa and adidas, the most represented equipment suppliers as in 2020-21

With just a few days to go before the start of the 2021-22 Ligue 1 Uber Eats season, Kappa and adidas are the most represented equipment suppliers in the French championship, with four clubs each under contract (as of 03/08/2021). The two brands had dethroned Puma in 2020-21, while the German…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 225277
• Published on 03/08/21 at 14:00

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