Sponsors & Partners: archives 2022 (page 37/73)

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©  News Tank

Weekly News Extra (27/06-01/07/2022)

• Aston Villa FC (Premier League) have launched a public consultation as part of the club's plans to redevelop Villa Park and its surroundings, which would increase the stadium's capacity to 50,000 (from 42,682 currently). • The pay-TV operator Sky Italia has signed a distribution agreement in…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 257221
• Published on
©  Jeton

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). The table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 257103
• Published on
©  ESTAC Troyes

ESTAC Troyes: new main shirt sponsor Winamax (2022-2024) unveiled in the metaverse

Winamax, a French sports betting operator, has become the main shirt sponsor of Espérance Sportive Troyes Aube Champagne (Ligue 1 Uber Eats) for two seasons (2022-2024), announced the club on 30/06/2022. The club unveiled its shirt for the 2022-23 season via an operation on the Roblox (metavers…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 257100
• Published on
©  Sorare

Marketing: Kylian Mbappé (PSG), ambassador and investor of Sorare (NFT/fantasy league)

Kylian Mbappé, French international playing for Paris Saint-Germain (Ligue 1 Uber Eats), has become a major investor, "exclusive and long-term" ambassador and "social impact partner" of Sorare, announced the French startup specialised in NFTs bearing the image of football players on…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Finance, Marketing - Communication, …
• Article # 257068
• Published on
©  Real Betis Balompié

LaLiga Santander: Hummel succeeds Kappa as equipment supplier of Real Betis Balompié (2022-2027)

Hummel has become the official equipment supplier of Real Betis Balompié (LaLiga Santander) for five seasons (2022-2027), announced the club on 29/06/2022. Betis were previously partnered with the Danish brand from 1987 to 1990. "Hummel will provide Real Betis with the playing and training…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 257041
• Published on
©  AS Saint-Etienne

AS Saint-Étienne: Smart Good Things (beverages), main shirt sponsor for 3 seasons (2022-2025)

Smart Good Things, a French powdered drinks company producing environmentally friendly beverages, has extended its partnership with AS Saint-Étienne (Ligue 2 BKT) and has become the club's main shirt sponsor for three seasons (2022-2025), on 29/06/2022. The agreement was negotiated by Sportfive…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 256973
• Published on
©  Paris Saint-Germain

Paris Saint-Germain: ALL (Accor) extends until 2026 at a lower level of partnership

Accor, via its lifestyle programme ALL (Accor Live Limitless), is extending "albeit in a different capacity" its partnership with Paris Saint-Germain (Ligue 1 Uber Eats) for four more seasons (2022-2026), announced the club on 30/06/2022. The French group will now display the logo of its…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication
• Article # 256958
• Published on
©  AC Milan

AC Milan: Puma extends partnership & becomes naming partner of the women's training centre

Puma is extending its role as equipment supplier and "official licensed partner" of AC Milan (Serie A TIM) from 2022-23 as part of a "long-term" contract, announced the Milanese club on 29/06/2022. The partnership covers all AC Milan teams. Puma has been in partnership with the Milanese club…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Sporting Goods & Brands, …
• Article # 256917
• Published on
©  Fulham FC

Fulham FC: World Mobile (telecoms/blockchain), sleeve and training kit sponsor for 2022-23

World Mobile, a British telecommunications operator built on blockchain, has become the sleeve sponsor of Fulham FC (Premier League) for the 2022-23 season, announced the club on 29/06/2022. World Mobile is thus extending, on a smaller scale, its commitment to Fulham FC, for which it had initially…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 256895
• Published on