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©  Chelsea FC
Premier League: Three UK (telecoms) to resume partnership with Chelsea FC

"Following the sale of Chelsea FC (Premier League) we are pleased to confirm that Three are restarting their marketing activities with immediate effect," announced the London club, regarding their partnership with the telecommunications operator, which was temporarily suspended as a result of UK…
Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 255323
• Published on 16/06/22 at 14:40
©  Premier League
Premier League: Nike presents the new official ball for the 2022-23 season

Nike has presented the new official "Flight" football for the 2022-23 Premier League season on 16/06/2022. The official ball, which will be used during all 380 Premier League games in 2022-23, "celebrates the competition's first ball 30 seasons ago," said the English League. Nike is an official…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Merchandising - Licensing
• Article # 255297
• Published on 16/06/22 at 12:30
©  Sportfive
esports: Santander, main sponsor of the European & Latin American LoL championships for 2022-2025

The Spanish bank Banco Santander has become the main sponsor of the European (LEC) and Latin American (Liga Latinoamérica, LLA) League of Legends (Riot Games) Championships, for three years (2022-2025), announced the group on 14/06/2022. This agreement, the first signed by Banco Santander in…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, esport - gaming
• Article # 255243
• Published on 16/06/22 at 11:00
©  Fédération Française de Football
FFF: Orange (telecoms) extends as a major partner of French national teams for 4 years (2022-2026)

Orange, a French telecommunications operator, has extended as a major partner of the French Football Federation for four years (2022-2026), announced the two organisations on the sidelines of the France - Croatia 2022-23 Nations League match (0-1) at the Stade de France (Paris, FRA) on 13/06/2022…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Authorities, Marketing - Communication, …
• Article # 254937
• Published on 14/06/22 at 12:30
©  FFF / Icon Sport / A. Bibard
France: Union of Professional Footballers requests an "urgent review" of the international calendar

"The UNFP is very concerned about the lack of interest in the health of the players. For the first time in its history, the French team is playing four matches in eleven days. There's an urgent need for a thorough review of the international calendar and for the main stakeholders in the game, not…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Legal, Game - pitch, …
• Article # 254799
• Published on 13/06/22 at 15:25
©  Wolves
Premier League: 12Bet (sports betting), sleeve sponsor of Wolverhampton Wanderers FC for 2022-23

12Bet, a Chinese online sports betting and casino operator, has become a major partner (second level) and sleeve sponsor of Wolverhampton Wanderers FC (Premier League) for the 2022-23 season, announced the club on 09/06/2022. 12Bet succeeds Bitci.com, a brand belonging to the Turkish…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital
• Article # 254767
• Published on 13/06/22 at 12:30
©  Wolverhampton Wanderers FC
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 254669
• Published on 10/06/22 at 18:00
©  News Tank
Weekly News Extra (06-10/06/2022)

• FC Barcelona (LaLiga Santander) have launched a competition for their fans to celebrate the release of their new home shirt: the winner will receive a shirt every season for the rest of their lives. • Aston Villa FC (Premier League) has extended its partnership with Fanatics, an American…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 254651
• Published on 10/06/22 at 17:20
©  FFT
Roland-Garros: Engie (energy) renews as an official partner for three additional years

Engie, a French industrial energy group, has renewed its role as an official partner of Roland-Garros for three additional years, on 04/06/2022. "Since 2014, Engie has accompanied the Grand Slam tournament and, since 2016, has supplied the stadium's facilities with 100% renewable green…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Responsibility
• Article # 254113
• Published on 10/06/22 at 15:00
©  Everton FC
Everton FC: Stake.com (betting), main shirt sponsor from 2022-23 (for an estimated £10m/season)

Curacao-based sports betting operator Stake.com has become the main shirt sponsor of Everton FC (Premier League) from the 2022-23 season as part of a "multi-year agreement," announced the club on 09/06/2022. Estimated at £10m (€11.7m) per season, this is the most lucrative contract ever signed by…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 254503
• Published on 09/06/22 at 17:55